Video: Justin Timberlake in Capital One Cup ESPYs commercial

At next Wednesday’s ESPYs, Justin Timberlake is presenting the Capital One Cup to the top men’s and women’s collegiate athletic programs in the country across 13 sports. The winners, which have already been announced, are the University of Florida (men) and Stanford University (women). Each will receive $200,000, money earmarked for student-athletes going on to graduate school.

In advance of this presentation, Capital One put together a 6-minute video that features Timberlake playing men’s and women’s sports (because cross-gender stuff is always hilarious) and repeatedly getting hit in the groin with various errant shots, itself a sublime comedic staple.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.