VP’s Sunday Appearances Drawing Fewer Viewers

Biden_6.19.jpgAs a Senator, he was a Sunday morning staple for years. As Vice President, Joe Biden has now appeared on three of the four Sunday morning public affairs shows. But with each appearance, fewer viewers tuned in.

The figures are in millions of Total Viewers & A25-54 viewers:

• 12/28/2008 — ABC’s “This Week” — 3.67m/1.25m

• 01/25/2009 — CBS’s “Face the Nation” — 3.34m/1.21m

• 6/14/2009 — NBC’s “Meet the Press” — 3.10m/1.07m

> Update: A TVNewser reader points out Biden was still VP-elect for his “This Week” appearance in late December.

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