TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Who Got the Most Airtime in ’08?

worldnews_1-2.jpgnightly_1-2.jpgeveningnews_1-2.jpg

Andrew Tyndall of the Tyndall Report has compiled his 2008 Year in Review, and not surprisingly the top story on network news was the presidential election.

Actually, it was the top three stories. Tyndall breaks down the stories by candidate — 745 stories about Barack Obama, 531 about John McCain and 288 about Hillary Clinton. Of the three evening newscasts, NBC Nightly News had the most “balance” when it came to the number of stories on Obama and McCain.

Economic stories made up the next three, with the bailout at #4, gas prices at #5 and the stock market at #6.

The top story of 2007, the Iraq War, finished #7 in 2008. The networks produced less than a quarter of the number stories about the war in 2008 (434) than they did in 2007 (1,888), according to Tyndall.

Click continued for a breakdown of the most used reporters (and a list of the Top 20)…


The most used reporter in 2008 was Andrea Mitchell, who finished 3rd in 2007. The #1 reporter in 2007, Jake Tapper, was #2 in 2008. David Gregory, now in a new role, moved from #2 in 2007 out of the Top 20 in ’08. Two correspondents who moved up on the list were ABC’s Betsy Stark and CBS’ Anthony Mason, as the economy became a major story. Here is the complete list:


Net Name AssignmentMinutes

NBC
Andrea MitchellDC Bureau 355

ABC
Jake Tapper Election Trail 330

CBS

Dean Reynolds
Campaign Trail 262

NBC

Robert Bazell
Medicine 261

ABC

Betsy Stark
Economy 245

CBS

Anthony Mason
Campaign Trail 230

ABC

George Stephanopoulos
Political Analysis 229

NBC

Tom Costello
DC Bureau 224

NBC

Lee Cowan
Campaign Trail 196

CBS

Nancy Cordes
DC Bureau 195

CBS

Jeff Greenfield
Political Analysis 182

ABC

David Muir
Domestic 181

ABC

Dan Harris
Domestic 178

NBC

Kelly O’Donnell
Campaign Trail 172

ABC

David Wright
Campaign Trail 168

CBS

Chip Reid
Campaign Trail 158

CBS

Steve Hartman
Human Interest 152

CBS

Sharyl Attkisson
DC Bureau 145

CBS

Ben Tracy
Domestic 142

CBS

Jim Axelrod
White House 138

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now!