TVNewser LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps

Affiliate Reaction to NBC’s Three Relationship Options

NBC Logo TVNewsday interviewed Mike Fiorile, chairman of the NBC affiliate board and president and COO of the Dispatch Broadcast Group. Fiorile expresses general optimism for NBC’s tiered plan in this excerpt from the interview…

TVNewsday: What about this three-tier approach to network-affiliate relations gold, bronze, silver that the network laid out for you? What’s your overall reaction to that?
Fiorile: I like it. I think it’s creative. It gives the affiliates an option as opposed to “this is what we’re going to do and you’re going to have to do it.” Affiliates can opt in or not. I think there are benefits; I think there are pitfalls.

The full interview

Mediabistro Course

Get $25 OFF Podcasting

PodcastingStarting July 31, learn how to develop and create your own podcast in just a a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Get $25 OFF with code CLASS25Register now!