This is a move within Gannett for Lancaster, who comes to the Jacksonville, Fla. NBC and ABC affiliates from WFMY in Greensboro, NC.
“I am very excited for Bill to join our team in Jacksonville,” Rob Mennie, president and GM of WTLV-WJXX and SVP of Gannett Broadcasting said in a statement. “I have known Bill for many years and have always been impressed by his leadership and sales results.”
Lancaster started with Gannett at WFMY as an account executive. He worked at WUSA in Washington, DC before returning to WFMY as national sales manager. He then worked his way from local sales manager to general sales manager before being named VP of sales in 2011.