Social Media - TVSpy

WKYC’s Lynna Lai Discovers She’s Facebook Friends With Cleveland Kidnapping Suspect

Merrill Knox — Tue, 07 May 2013 13:57:42 +0000

There are a lot of unanswered questions in the case of three missing women who were rescued Monday in Cleveland, but we know at least one thing about the alleged kidnapper: he is a fan of WKYC weekend anchor Lynna Lai.

Lai, who joined WKYC from rival WOIO last year, discovered yesterday that she is one of just 55 friends the suspect, Ariel Castro, has on Facebook.

“Crazy — I’m FB friends with suspect Ariel Castro. Who knew???” Lai wrote on her personal Facebook page. “Just so you know – I accept friend requests from all viewers, so I don’t actually know him. What a surreal day!”

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KXAS Apologizes for Facebook Joke About Soldier’s Death

Merrill Knox — Fri, 01 Feb 2013 11:52:54 +0000

KXAS, the NBC O&O in Dallas, is facing criticism after a Facebook post about a Fort Hood solider’s death.

The soldier was shot accidentally by a fellow soldier, who held a gun to his face in an attempt to scare away his hiccups. The post (right) reads “BOOops” and features an image of a gun, along with encouraging viewers to share their cure for hiccups.

The post generated many comments on the station’s Facebook page.

“It’s not funny to make a joke about someone’s death. Especially a young soldier who died because of a stupid, stupid prank,” one person wrote.

“It is good to know that a MAJOR TV outlet can admit its errors. Thank You, do not change,” another commented.

A tipster tells us the post was up for 40 minutes before KXAS removed it and posted an apology.

“We have removed the previous post to our Facebook page that many of you felt was insensitive,” the station wrote. “We apologize for the error in judgement.”

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R.L. Stine: ERMAHGERD! My First Big Break

Kevin Eck — Wed, 23 Jan 2013 10:05:47 +0000

He makes his living scaring children and has been called the Stephen King of children’s books.

“Goosebumps” author, R.L. Stine sat down with mediabistroTV to talk about how finding a typewriter at the age of nine started him on his journey to becoming one of the most successful children’s book authors in history.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

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Study: Sometimes a TV is Just a TV

Kevin Eck — Fri, 28 Dec 2012 11:10:27 +0000

Despite a growing trend of connecting TV sets to the internet so viewers can watch TV and surf the web, a recent study shows consumers are using their new connected TVs to do one thing, watch TV.

The study, conducted by consumer research company NPD, shows that six out of ten consumers who own a connected HDTV are watching what they call “Over the Top” video services through the TV instead of using the device to tweet, post on facebook or read books or magazines. The culprit? Too much choice.

There are six or more types of devices bringing the Internet to HDTVs: the TV itself, video game consoles, Blu-ray Disc players, streaming media set top boxes, TiVo, and a few audio/video receivers. While 15 percent of HDTV displays are connected directly to the Internet, that number increases to 29 percent of HDTVs screens due to these other devices. This is driving the availability of around two connected eco-systems on the same TV screen, leading to a confused user-experience as consumers have more than one way of accessing their favorite TV apps. continued…

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Local Stations Put the Brakes on Drunk Driving

Kevin Eck — Thu, 27 Dec 2012 14:51:45 +0000

With the holiday season comes concern about an increase in drinking and driving. In response, the Ad Council, TVB and the National Highway Traffic Safety Administration are educating the public about the dangers and cost of drunk driving with “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.”

“Local television broadcasters have donated countless hours of media to our Buzzed Driving Prevention campaign,” said Peggy Conlon, Ad Council president and CEO. “Their generosity for Project Roadblock 2012 will further extend our critical ‘buzzed driving is drunk driving’ message into homes nationwide during this holiday season.”

Stations participating in Project Roadblock air multimedia PSAs between December 26 and New Year’s Eve designed to let viewers know about the dangers of getting behind the wheel after drinking. continued…

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Nielsen and Twitter to Measure The Talk About TV Shows

Kevin Eck — Tue, 18 Dec 2012 10:38:43 +0000

In a nod to second screen viewing habits, where viewers interact with their laptops, tablets or smart phones while watching TV, Nielsen has partnered with Twitter to create the “Nielsen Twitter Rating.”

The new ratings system will allow TV stations to measure both who is watching their show and who is talking about it in the social media sphere, which may help advertisers and TV stations alike engage with their audiences more effectively.

“Twitter has become the world’s digital water cooler, where conversations about TV happen in real time,” said Chloe Sladden, Twitter’s vice president of media. “This effort reflects Nielsen’s foresight into the evolving nature of the TV viewing experience, and we’re looking forward to collaborating with Twitter ecosystem partners on this metric to help broadcasters and advertisers create truly social TV experiences.” continued…

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Follow Along With TVSpy on Facebook, Twitter

Merrill Knox — Thu, 13 Dec 2012 11:44:04 +0000

Every so often we like to remind you of the many ways you can follow along with TVSpy’s daily dispatches.

If you don’t already, like us on Facebook and follow us on Twitter.

You can also subscribe to our daily newsletter, which will land in your inbox each weekday at noon, by clicking on the box in the upper right corner of this page and entering your email address.

Our anonymous tip box, also found on the upper right corner of this page, is always open. Other comments? We want to hear from you. Email us at tvspy@mediabistro.com.

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KTBS Fires Rhonda Lee For Violating Social Media Policy. Lee: ‘I have yet to see this policy’

Merrill Knox — Wed, 12 Dec 2012 11:58:27 +0000

Former KTBS meteorologist Rhonda Lee, who was terminated at the Shreveport ABC affiliate last month for “repeated violations” of the station’s social media policy, is firing back at station management, claiming she was unaware such a policy existed.

In October, a viewer wrote on the station’s Facebook page: “the black lady that does the news is a very nice lady. the only thing is she needs to wear a wig or grow some more hair. im not sure if she is a cancer patient. but its still not something myself that i think looks good on tv.”

Lee posted a lengthy response to the viewer, which she provided to Journal-isms:

Hello Emmitt–I am the ‘black lady’ to which you are referring. I’m sorry you don’t like my ethnic hair. And no I don’t have cancer. I’m a non-smoking, 5’3, 121 lbs, 25 mile a week running, 37.5 year old woman, and I’m in perfectly healthy physical condition.

I am very proud of my African-American ancestry which includes my hair. For your edification: traditionally our hair doesn’t grow downward. It grows upward. Many Black women use strong straightening agents in order to achieve a more European grade of hair and that is their choice. However in my case I don’t find it necessary. I’m very proud of who I am and the standard of beauty I display. continued…

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WXIX Boosts Facebook Likes With Offer to Share Powerball Winnings

Merrill Knox — Thu, 29 Nov 2012 10:53:16 +0000

The winning tickets in Wednesday night’s Powerball drawing were in Arizona and Missouri, leaving some Facebook fans of Cincinnati Fox affiliate WXIX very unhappy.

The station posted a picture of its lottery tickets for Wednesday’s $587 million Powerball drawing. “If Fox19 WINS … YOU WIN!!! LIKE & SHARE this pic, if one of these numbers wins the Jackpot tonight, we’ll split it with you!” WXIX posted. “Everyone who LIKES and SHARES this pic will get a SHARE if we win the Jackpot!”

The post currently has more than 192,000 likes and 327,000 shares, some of which happened after the winning numbers were announced. continued…

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KCPQ Anchor David Rose: ‘News is a two-way conversation now’

Merrill Knox — Mon, 12 Nov 2012 13:23:51 +0000

KCPQ anchor David Rose is celebrating the fourth anniversary of “Washington’s Most Wanted,” which he produces and hosts on the Seattle Fox affiliate. Since its launch, the show has helped police capture more than 330 fugitives (like this one). Rose talks to The Fearey Group’s “Re-inventing PR” blog about how social media has changed his job in the years since the show debuted:

Information moves much more quickly now than it ever has. Social media is one of the most important aspects of my job. I manage two Twitter accounts and three Facebook pages in addition to providing content to www.Q13Fox.com and www.catchwmw.com. When I have a big story break, more often than not, I do it through social media first. Many of the tips I get on breaking news stories come from followers on Facebook and Twitter which allows me to communicate with them to get photos, video or additional information. News is a two-way conversation now which is wonderful.

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WXIX Anchor Tricia Macke Apologizes For Calling Rachel Maddow ‘an angry young man’

Merrill Knox — Mon, 12 Nov 2012 11:46:34 +0000

WXIX anchor Tricia Macke has issued an apology for calling MSNBC’s Rachel Maddow “an angry young man.” In a statement on the station’s Facebook page, Macke said her comments were “insensitive and inappropriate.”

“I apologize to Ms. Maddow and any others who may have been offended by my comments, as they do not reflect my firm beliefs in individual and equal rights, and they certainly did not represent the opinions or position of my employer WXIX-TV,” Macke wrote.

GLAAD called on Macke Friday to apologize for her remarks about Maddow, which were made on her personal Facebook page October 12.

WXIX, the Fox affiliate in Cincinnati, said they had “received several expressions of concern” about Macke’s remarks, adding, “We also apologize to anyone who may have been offended by her comments.”

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GLAAD Calls for Action After WXIX’s Tricia Macke Calls Rachel Maddow ‘an angry young man’

Merrill Knox — Fri, 09 Nov 2012 17:34:24 +0000

GLAAD and Equality Ohio are calling for WXIX to condemn remarks anchor Tricia Macke made on Facebook calling MSNBC’s Rachel Maddow “an angry young man.”

Macke, who anchors the 6:30 and 10 p.m. newscasts on the Cincinnati Fox affiliate, posted on Facebook page October 12: “Rachel Maddow is such an angry young man.”

After people posted critical comments on the update, Macke responded, “I am sorry … I should have said antagonistic.” The update has since been deleted from Macke’s page (see a screenshot, via GLAAD, after the jump).

In a statement, GLAAD called on WXIX and its parent company, Raycom Media, to “take swift action to condemn Macke’s remarks.”

“Macke owes an apology not only to viewers, but to young people in Ohio who are subjected to unfair bullying and harassment like this on a daily basis,” GLAAD president Herndon Graddick said.

>Update: WXIX and Macke have issued an apology for her remarks.

continued…

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Social Media Marketing Boot Camp Starts Tomorrow

Merrill Knox — Wed, 17 Oct 2012 09:22:01 +0000

Tomorrow marks the launch of Mediabistro’s Social Media Marketing Boot Camp, an interactive online event and workshop. Over eight weeks, you’ll hear from keynote speakers, attend practical how-to sessions, and undertake strategic assignments to provide dynamic training on social media.

By the end of the program, you will create an integrated strategic plan, using various social media platforms, to build an engaged audience and convert traffic into sales. This year we are also launching an industry track dedicated to entertainment and social TV. There’s still time to sign up, so register here.

Some of the keynote speakers include: continued…

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Learn Everything You Need to Know About Social TV at Mediabistro’s Social Media Marketing Boot Camp

Merrill Knox — Wed, 19 Sep 2012 12:17:00 +0000

On October 18, Mediabistro brings you Social Media Marketing Boot Camp, an interactive online event and workshop. The event includes keynote speakers, practical how-to sessions, and strategic assignments to provide a dynamic training on social media. By the end of eight weeks, you will create an integrated strategic plan, using various social media platforms, to build an engaged audience and convert traffic into sales. This year we are also launching an industry track dedicated to entertainment and social TV.

Early bird rates are available today. Save $100 when you sign up before they end tomorrow, September 20.

Our speakers include:

Michael Bepko, Global Online Community Manager, Whole Foods

Brian Carter, Author, LinkedIn For Business

Keidra Chaney, Digital Content Strategist, The Web Farm

Lauren Cucinotta, Branding + Editorial Manager, TEDx

Jennifer Dubrow, Global Social Business Transformation Leader, Inside Sales, IBM

Frank Eliason, Senior Vice President of Social Media, Citibank

Jim Hopkinson, Digital Marketing Strategist + Blogger, The Hopkinson Report

Barbara Pantuso, Director of Product Strategy, Huge

Dr. Jay Parkinson, Pediatrician and Social Entreprenuer

Andrew Patterson, Director of New Media, MLB Advanced Media

Dave Pickett, Social Media Editor, University of Chicago

Amy Porterfield, Author, Facebook Marketing All-In-One for Dummies

Brian Ries, Senior Editor, Social Media, Newsweek & The Daily Beast

Jennifer Rubio, Social Media Marketing Manager, Warby Parker

Steven Tristan Young, Director, Acquisition Marketing and Brand Awareness, Seamless.com

This year, we have developed industry tracks designed to focus on specific needs of three industries: restaurants, higher education, and entertainment + social TV. Led by an expert, each break-out group allows your to pose specific questions, connect with others, and engage in productive conversation.

Our industry track leaders include: continued…

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Sarah Glover Joins WCAU as Social Media Editor

Merrill Knox — Tue, 24 Jul 2012 11:39:56 +0000

Sarah Glover will join WCAU, the NBC O&O in Philadelphia, as social media editor today.

Glover most recently worked at the Philadelphia Daily News, where she shot, produced and edited video for the newspaper’s website. In 2010, she led the Daily News video team on a series called “Tainted Justice,” which won the Pulitzer Prize for investigative reporting.

“NBC10′s presence in social media continues to grow,” WCAU vice president of news Anzio Williams said in a statement. “We’re excited to have Sarah on board and look forward to her creative input as we explore new ways to engage our viewers online.”

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