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Univision

Local TV Broadcasting Companies Team Up. Look For New Way to Measure Audience

tv_304FOX Television Stations, Tribune Media and Univision are teaming up with Timeline Labs to launch what they’re calling a “broader based measurement tool that will accurately measure audiences across the entire spectrum of linear and digital platforms.”

The venture, called NewCoin LLC, will beta test in the Dallas, Texas market. The companies said they will look for input from the local ad community during development.

NewCoin uses Timeline Labs’ SaaS platform which is described as “enabling media companies and brands to analyze billions of social media messages daily in real-time, find and broadcast relevant newsworthy social trends and insights, and measure audience engagement.”

“We are glad to be partnering with Timeline Labs and expect that what works in Dallas will move to other local markets,” said Jack Abernethy, CEO of FOX Television Stations.

Kevin Cuddihy, president of Local Media, Univision Communications, Inc., added, “We know our Hispanic audiences are driving media use on linear and digital platforms and are pleased to work with Timeline Labs to develop a much needed tool to effectively capture total media consumption.”

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Telemundo Station KVEA Beats Univision’s KMEX For the First Time in 27 Years

telemundoLos Angeles Telemundo station KVEA is celebrating a huge accomplishment: finally beating Univision rival KMEX in the ratings.

According to Nielsen data, “Noticiero Telemundo52″ at 11:00 p.m. was the most-watched local program for adults 18-49, regardless of language, during September 2014.

“Securing the No. 1 spot in our market for this key demographic at 11:00 p.m. and regardless of language – for the first time in 27 years – confirms that we are delivering our viewers the local news and information they want,” Celia Chavez, president and general manager of KVEA, said in a statement. “We have a dynamic news team that works passionately to provide our viewers with the information they need and we will continue to deliver live, local breaking news and aggressive weather coverage for the communities we serve.”

The show averaged a 1.4 rating (107K impressions) for adults 18-49 and averaged a 36 percent audience share among all other Spanish-language stations in the market in this time frame.

The last time KMEX was knocked off the #1 spot at 11:00 p.m. (among adults 18-49) was October 2011.

Texas Station Group Adds News Director

Amie Hudspeth has been named news director at the Victoria Television Group in Victoria, Tex.

Station GM Jeff Pryor told TVSpy, Hudspeth starts next Monday. Hudspeth replaces Jennifer Dodd who left in July to work as assistant news director at KENS in San Antonio.

Hudspeth was assistant news director at WNCT in Greenville, N.C. She has also worked at WOAI in San Antonio, Tex. and KEYE in Austin, Tex.

The Saga Communications owned Victoria Television Group owns and/or operates the ABC (KAVU), NBC (KMOL), FOX (KVCT), Telemundo (KVTX), CBS (KXTS), and Univision (KUNU) stations in the Victoria market.

[Rick Gevers]

So What Do You Do, Gaby Natale, Host of SuperLatina and President of AGANAR Media?

Gaby-Natale-2Gaby Natale’s rise to success is an inspirational tale, filled with international locations, plenty of gumption and a whole lot of perseverance. After leaving her native Argentina for Texas, Natale began her career in broadcast journalism as an anchor at Univision. After securing her green card, she left the company and pitched her own Spanish-language television show, SuperLatina, to a local network. To her surprise, they loved the idea.

Natale broadcast her first show out of a carpet storage closet in Odessa, Texas. Seven years later, SuperLatina is a six-time Emmy-nominated, nationally syndicated hit. Her production company, AGANAR Media, now has an impressive marketing arm with clients like Ford and Ebay. Here, Natale talks about her Argentine roots, her early life as a gypsy reporter and the secret behind SuperLatina’s success: Read more

Austin Station KAKW Names Hugo Chavez Montes Co-Anchor

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Austin Univision affiliate KAKW has named Hugo Chavez Montes as evening co-anchor, reports Gary Dinges in the Austin Statesman.

Montes will join Regina Rodriguez on KAKW’s 5 p.m. and 10 p.m. weeknight newscasts. He previously served as an anchor and reporter for Grupo Televisa:

“Hugo has an amazing depth of experience on an international level, and I’m pleased to welcome him to our news team,” said Luis Patino, vice president and general manager for Univision Television Group. “He will bring a fresh perspective to our news program and I believe that his broadcast style will resonate with viewers in Austin.”

KGO Announces Partnership with Univision Station

kgo_univision_NEWSan Francisco Bay Area ABC owned station KGO has announced an agreement with Univision owned station KDTV to collaborate on stories they say would be of interest to both their audiences.

The stations will share news content and also cross promote newscasts. The agreement is part of a larger expansion of the relationship between ABC and Univision. The press release said the collaboration is the first of its kind in the SF Bay Area market.

“Our alliance with ABC7 in the Bay Area is a local progression of our relationship with ABC,” Raul Rodriguez, VP and GM of Univision’s San Francisco Radio/Television said in a statement. “The addition of the Bay Area to the roster of existing relationships reaffirms our commitment to informing, educating, and empowering the Hispanic community in the region.”

“We are very happy to work on all our platforms with KDTV and Univision, the premiere Spanish-language television brand on stories and information impacting our distinct set of consumers,” said William Burton, president and GM of KGO.

Prissila Sánchez Joins KWEX in San Antonio

univision logoPrissila Sánchez has joined KWEX, the Univision-owned station in San Antonio, Media Moves reports. In her new role, she will be a weather anchor and videojournalist, as well as reporting entertainment and lifestyle stories for the 5 and 10 p.m. newscasts.

Sánchez began her career in Monterrey, Mexico, where she was a weather anchor for TV Azteca’s morning newscast for four years. Her first day on the air at KWEX was Monday.

Esteban Creste Joins Univision New York as News Director

wxtv logoEsteban Creste is joining WXTV, the Univision station in New York, as news director, MediaMoves reports. It is a return to New York for Creste, who began his career as a reporter, host and managing editor at Telemundo New York.

“After a very enriching life on the road, I’m going back home. I’m very happy,” he told MediaMoves.

For the past three years, Creste has been the executive producer and news director for Fox Deportes in Mexico City. He begins at WXTV on July 1.

Alberto Mier y Terán Named EVP of Univision Television Group

univision_smallAlberto Mier y Terán has been named executive vice president of Univision Television Group. In his new role, Mier y Terán will continue to serve as general manager of KMEX and KFTR in Los Angeles.

In a statement, Univision Television Group president Kevin Cuddihy said Mier y Terán has “done a tremendous job as the general manager of KMEX.”

“He has proved to be a great leader of his team as well as consistently delivering his plans. Since his arrival at UTG four years ago, he has played an integral role in the success of the entire organization,” Cuddihy said.

Mier y Terán has worked at Univision for more than 10 years.

Daniel Morcate Named News Director for Miami Univision Station

morcate croppe wltvDaniel Morcate has been named news director for WLTV, the Univision owned station for Miami, FL.

According to Media Moves, Morcate had been the interim news director since December 2013. Morcate has worked at Univision’s Network News Team where he had been chief newsroom editor for the past 20 years.

He started with Univision as chief writer and special projects producer for WLTV in 1987.

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