Video: 21.4 billion Web Videos Viewed in July
Archives: August 2009
To say thank you for a great year, we’re offering 15% OFF any boot camp, in-person course, or online course when you use code MBTHANKU. Choose from any of our exciting upcoming courses, from a novel writing class taught by an accomplished author, to an intro course for Excel. Hurry – offer expires 12/24! Browse our upcoming courses.
I carry a live truck in my pocket. It weighs five ounces and can broadcast live streaming video and audio to thousands of television viewers within five seconds. No hassles with hunting for a parking spot, no microwave mast, no cables, no tripod.
Thanks to my cell phone with Qik software, I am the photographer, engineer and reporter. Hello Star Trek technology! It’s cheap, it’s easy to use and it’s available to anyone–and it’s going to revolutionize television journalism even more with live video cell phone shots produced not only by journalists, but by bystanders and witnesses at breaking news scenes.
This past week I used this phenomenal technology to file a live report via my iPhone at KOB-TV in Albuquerque, New Mexico. If it’s not the first live shot using streaming cell phone video, it’s certainly among the first. My inbox has been flooded with emails from news directors and reporters from across the country wondering how I did it. (Video here).
This is how: Cell phone video streams to website. Computer with website is taken live. There. It’s that easy.
I’m giddy we took this risk despite the huge chance of me looking like a pixilated mess. We pulled it off quite well, I think, despite some hiccups in the video. It was a risk that’s proving to be effective as television news managers look for cheaper and more efficient ways to produce news.
Yes, this technology is still too crude to replace our conventional equipment of big live trucks and big cameras. But it works and the quality is easy to forgive, especially in situations where live trucks can’t go or in places where live trucks would draw too much attention. There’s no doubt this technology will improve and eventually replace the heavy, bulky equipment we still use.
But forget about my iPhone live shot as a reporter… I’m just waiting for the time when television stations start taking live cell phone video feeds from bystanders at fires, traffic accidents, crime scenes and even from victims themselves. Just wait until we hear about a hostage somewhere streaming live cell phone video in a bank or wherever. Talk about eyewitness news. And why not? We already take live cell phone audio hits from people. Video is the next big step.
This type of citizen journalism is already happening and if television stations don’t embrace the technology, all of us TV people will be left behind in the digital dust. Oh wait… we’re already getting scooped thanks to Twitter, Qik, and Ustream.
I believe in order for television stations to survive as news outlets, citizen journalism and social media must be absorbed into our format. After all, the internet has already devoured our exclusive roles reporters. Everyone has become a journalist with their own blogs. Now everyone can become a live television station.
Jeremy Jojola is an Emmy award winning investigative reporter for KOB-TV in Albuquerque, New Mexico who uses social media and the web to generate stories and find leads.
If you would like to comment on From the Field, or have a suggestion for a future edition, email firstname.lastname@example.org.
Fox News Anchor Julie Banderas (Julie Bidwell) was married to Andrew Sansone, president and founder of Concrete Media, on Saturday in New York City. Banderas, who is the host of “Fox Report Weekend” as well as “America’s News Headquarters,” met Sansone on the set of “Fox Report,” where he would regularly bring dates on Saturday nights. According to Sansone, he became so enamored with Banderas while watching the tapings that he eventually stopped bringing dates and asked her out. (nytimes.com video profile…)
As is the contemporary custom, Banderas filed Twitter reports of the wedding reception, sharing photos of the first dance and the cutting of the wedding cake. Accompanying a photo of the smiling bride and groom, Banderas writes, “Happiest Day of my Life!”
Banderas and Sansone are currently on honeymoon in the British Virgin Islands.
Edecio Martinez, CBS News
At my first job in TV at the Fox network show “America’s Most Wanted,” I covered a case that stayed with me for a long, long time. An 11-year-old girl from South Lake Tahoe in Northern California, Jaycee Lee Dugard, had been abducted while waiting for a school bus about two blocks from her home.
Her step dad Carl watched helplessly from his garage as he saw a couple in a station wagon drive up to Jaycee and watched as a female pulled his step daughter into a station wagon.
Carl jumped on his bike and tried to go after the car as it sped off. He only got a generic vehicle description but was able to give police a description of a woman he saw drag Jaycee into the car.
A month or so after the abduction we profiled the case on “Most Wanted.”
In those days at “Most Wanted” we were not after the sensational story. We had one mission–to get the public to come forward with any information they had about a case. It was my first time dealing with the parents of a missing child face to face. More…
Silicon Alley Insider
In July, some 38 million people watched a video on Hulu, according to comScore.
Meanwhile, we estimate that Comcast has approximately 62 million viewers, while Time Warner Cable has 34 million. (To calculate cable viewers, we multiplied their end-of-June video subscribers by 2.59, the U.S. Census Bureau’s most recent stat for average persons per household.)
What does this mean? Not much, yet. Obviously, cable companies are still bringing in vastly more revenue than Hulu, and remain more important to the networks whose shows appear on either platform. More…
The New York Times
The late-night television competition is falling into a pattern that doesn’t change much, even when viewers are given a choice between fresh shows and repeats. It all depends on how old the viewers are.
Older viewers don’t watch Conan O’Brien, even when David Letterman is in repeats; and younger viewers don’t watch Mr. Letterman, even when Mr. O’Brien is in repeats.
For two weeks this month, while Mr. Letterman was in repeats, he still managed to attract more viewers than Mr. O’Brien’s first-run shows. Last week, when Mr. O’Brien offered repeats, he still beat Mr. Letterman in almost every audience group under 55 years old.
Mr. O’Brien managed this last week, even though his repeats fell far behind in terms of total viewers, 2.468 million to 3.407 million for Mr. Letterman. More…
The Seattle Times and several of the city’s most popular neighborhood news sites have formed a partnership to explore new and better ways to collaborate in a rapidly changing news ecosystem, the paper and sites announced today.
The partnership acknowledges the growing spread and significance of neighborhood news and allows the sites to remain independent while benefiting from a closer relationship with Seattle’s largest news organization.
The specifics are vague, but that’s part of the point.
“This is about a kind of memorandum of understanding,” said Justin Carder of Capitol Hill Seattle and neighborhood news network Neighborlogs. “It’s not like we change our business model and have the Times masthead on our sites. We get to keep doing what we’ve been doing.” More…
Broadcasting & Cable
ESPN is working on virtual set technology that allows anchors or players in distant locations to appear as holograms on-screen. The cable sports giant plans to start using the technology on-air in the spring.
To demonstrate the virtual technology at a media briefing on its Bristol, Ct. campus, ESPN assembled longtime anchor Chris Berman and EVP of technology Chuck Pagano in a conference room, seated some eight feet apart, with a series of large HD displays behind them. Then longtime anchor Bob Ley magically appeared, seated on a chair between them, in hologram form on the TV screens.
“This is just an example of the cutting edge technology that will save us so much money on airfare for the World Cup,” quipped Ley, who will host ESPN’s coverage of the 2010 FIFA World Cup from South Africa. More…
Broadcasting & Cable
While many stations are content to simply knock Nielsen, but not actually sever ties with the ratings service, ACME’s CW outlet WBUW Madison has officially pulled the plug. WBUW is in its first Nielsen-free month, and VP/General Manager Tom Keeler says the savings has kept a pair of lower-level staffers on the payroll.
“We weighed the cost of Nielsen versus the accuracy of the reporting,” he says, “and [cancelling] it has saved us two jobs. When you’re looking to cut costs, it didn’t make sense to continue investing in something that’s categorically wrong.”
General managers in the #85 DMA, a diary market, say it’s a tough market to measure, with about half the population in rural areas. WISC EVP/General Manager David Sanks says ratings swing dramatically for the CBS affiliate with each book: May was poor, for instance, while July was terrific. More…
Broadcasting & Cable
Broadcast TV ad revenues were down 12.8% in the second quarter vs, the same qurter in 2008, according to TNS Media Intelligence/CMR data released by the Television Bureau of Advertising.
Local broadcast TV revenues (spot TV) were down 26.3% to $2.7 billion, while network TV was down 6.9% $5.86 billion, and syndication was down 1.5% $1.09 billion.
For the first half, spot TV was down 27%, network 5.8% and syndication only .7%.
Leading the spot TV slump was automotive, which was down 54.5%, with dealership advertising down 43.6%. In fact 24 of the top 25 ad categories all showed reduced spending from second-quarter 2008, with only legal services ticking up slightly (up 1.6%). More…
NEXT PAGE >>