Shepperd has worked for Hearst for the past seven years. Most recently, he was the managing editor for KCRA, the NBC-affiliate in Sacramento. He is also a former assistant news director for WDSU, the NBC-affiliate in New Orleans.
“Greg has distinguished himself throughout his career as a newsroom leader with a unique blend of exceptional team leadership skills, and an eye for what it takes to deliver great local television news,” Brian Sather, president-GM of KHBS-KHOG, said in a statement. “His passion, energy, and work ethic are infectious and I’m confident our team and our viewers will be well-served with this appointment.”