TVNewser LostRemote SocialTimes AgencySpy FishbowlNY FishbowlDC MediaJobsDaily

Kristen Lowe Has Joined WPBN-WTOM as Evening Anchor

Kristen Lowe has made her debut as evening anchor for Traverse City, MI, NBC affiliate WPBN-WTOM.

Lowe joined the station from KWES in Midland, Texas where she was the morning anchor for three years.

“Texas was a great experience and I needed an adventure at the time,” Lowe told the Traverse City blog The Ticker. “The viewers (at WPBN) have gone through a lot and the station has gone though a lot, as far as people leaving, and I just want them to know I’m going to be here for a while.”

The station told The Ticker, Megan Moore will return to reporting duties for both WPBN and ABC affiliate WGTQ after filling in as evening anchor. After Arielle Berlin left the station in April, WPBN tapped Erika Erickson as temporary replacement. Erickson left in May to work at WJBK in Detroit.

Sponsored Post

Should Your Small Biz Care About Branding Asks Rich Gorman.

According to Rich Gorman, the concept of branding is an important one in marketing circles, and indeed, if you spend any duration of time talking to marketers, you will doubtless hear this term bandied about. Common though the term branding may be, it is not one that is widely understood by marketing novices. Read Full Article Here.