TVNewser LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps

KSDK An Early Adopter of Vine’s Six Second Videos

When you think high tech, you don’t often think of St. Louis, MO.  But local NBC affiliate KSDK has proven itself an early adopter of mobile video app Vine.

The Reynolds Journalism Institute at the University of Missouri interviewed Meaghan Anselm KSDK’s return path producer about how the station uses the abbreviated technology to communicate with viewers. You can watch the video after the jump.

Anselm told RJI she uses Vine to give viewers a behind the scenes look at the station. “I actually have a few reporters and a few photographers…they really take some great Vine videos while on the scene or if they’re out doing a shoot and they see something else really creative.”

Recently, reporter Steve Patterson shot a quick — though sideways — look at the turnout for a protest and posted it on Twitter. The station is also using the Twitter owned app as a promotional tool. In a recent tweet, the station showed former NBC anchor Stone Phillips walking into the studio for an interview.  The tweet said simply, “Stone Phillips next on the noon show.”

Anselm also told RJI the station sometimes will find stories on Vine. “A lot of people think that its just a really fun lighthearted fun thing, but you can get serious content from it.”

Here’s the RJI video. The interview starts at :41.

[TVNewsCheck]

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!