TVNewser SocialTimes AgencySpy FishbowlNY FishbowlLA FishbowlDC MediaJobsDaily more GalleyCat AppNewser UnBeige PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

NBC Launching Three Local 24-Hour Channels

Making good on a promise made to the FCC during merger talks, Comcast-NBC Universal is launching three 24-hour news channels at NBC O&Os in Miami, Dallas, and California.

In pitching the merger to the FCC, the two companies said that NBC Local Media would add 1,000 additional hours of local news per year and the new 24/7 channels will deliver this extra coverage.

“We’re happy to announce that we’ve begun to fulfill the localism commitment we made on the day we announced our transaction,” said NBC Local Media president John Wallace. “These new offerings continue our ongoing effort to expand our local news and information programming in our ten O&O markets.”

Miami’s WTVJ and Dallas’s KXAS will launch “Nonstop” digital subchannels in their respective markets, while LA’s KNBC, San Francisco’s KNTV, and San Diego’s KNSD will work together to debut a 24-hour channel covering California.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.