TVNewser LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps

Roanoke Stations Go Live with Breaking Coverage of Virginia Tech Shooting

Following a deadly shooting on the Virginia Tech campus that sparked memories of the massacre there in 2007, all of the news stations in Roanoke went live on Thursday afternoon.

As police continue to hunt down a gunman who killed two people, WDBJ, WSET, and WSLS have preempted their regularly scheduled programming to provide ongoing breaking news coverage.  Fox-affiliate WFXR has been carrying coverage from its sister station, WSLS.

One thread running through all of the coverage is the stations’ use of web-based technology to provide the viewer with multiple access points to the story.  Shortly after the shootings occurred, WDBJ embedded a CoverItLive module on its homepage where the station’s reporters have been provided up-to-the-second updates. WSLS deployed several reporters to the Virginia Tech campus, including Ken Heineck and Aaron Martin, who used Skype to report live using their phones.

 

Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting July 17, learn how to create multi-dimensional content for your digital mediums! Taught by a multiplatform journalist, Darragh Worland will teach you how to create content that is multi-dimensional and editorially relevant, use the web to its full potential, create stories that have social media campaigns built in and increase your value as as an employee. Register now!