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Sharon van Zwieten Joins WPIX as Senior Executive Producer

Sharon van Zwieten has been named senior executive producer at WPIX, Tribune’s CW affiliate in New York City. In her new role, effective June 10, van Zwieten will oversee the content of all WPIX newscasts.

van Zwieten was most recently the senior executive producer of news for Univision Deportes in Miami. She has also worked at ESPN Star Sports in Singapore, CNN, ABC News and CNBC Asia.

“Sharon brings passion, an expert eye for content and a successful track record of news expansion to PIX11 and I’m certain she will be a valuable asset to our news organization,” WPIX vice president of news Mark Effron said in a statement.

The full release from WPIX is after the jump.



New York—June 6, 2013 – PIX11, Tribune Broadcasting’s New York CW affiliate, has named Sharon van Zwieten Senior Executive Producer for PIX11 News. In this newly created position, van Zwieten will oversee content for all PIX11 newscasts, on all platforms. She joins the station on June 10.

van Zwieten has held executive positions in news and sports production, in program development and in journalism in both the US and Asia. She was previously the Senior Executive Producer, News for Univision Deportes in Miami where she created and launched eight programs including Univision Deportes Extra, the flagship show of the network. Prior to her post at Univision, she was the Senior Executive Producer, News for ESPN Star Sports in Singapore where she launched ESPNews, a 24-hour pan-regional cable network, SportsCenter Malaysia and Score Tonight, a pan-Asian sports show.

She has also held executive level producer positions at CNN (including NewsNight with Aaron Brown, American Morning with Paula Zahn and Daybreak, which she created and launched,) ABC News (ABC News Live,) and CNBC Asia.

van Zwieten has also produced news locally in Chicago (WBBM-TV and WFLD-TV,) Seattle (KING-TV,) Kalamazoo (WWMT-TV) and Dubuque (KDUB-TV.)  She began her career in journalism as a reporter for the Michigan Daily newspaper.

“Sharon brings passion, an expert eye for content and a successful track record of news expansion to PIX11 and I’m certain she will be a valuable asset to our news organization,” said Mark Effron, Vice President/News Director, PIX11.

“PIX11 has a great legacy and we’re going to make sure what we do on a daily basis makes us deserving of that legacy going forward. I’m honored to be part of the team that is committed to bringing the highest quality local news to the biggest, most demanding audience in America,” said van Zwieten.

van Zwieten, who lives with two teenage daughters in Westchester, holds a Master of Business Administration from the University of Chicago Booth School of Business, a Masters of Arts in Journalism from Northwestern University Medill School of Journalism and a Bachelor of Arts from the University of Michigan.

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