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Posts Tagged ‘Amy Morris’

WDBJ Names Dan Dennison News Director

Dan Dennison has been named news director of Roanoke’s WDBJ. Dennison, who has previously lead the newsrooms of KSBY in San Luis Obispo and KHNL-KFVE in Honolulu, has recently been working in a media relations job in Honolulu since being laid off by KHNL-KFVE in late 2008.

“I got ‘riffed,’” he told The Roanoke Times recently about losing his job at KHNL-KFVE, using a term for “reduction in force.” “I had to downsize the staff, and right after that, I got downsized.”

Dennison’s first day with WDBJ is set for June 20th. He is succeeding Amy Morris, who was cut loose by the station in March following the CBS-affiliate’s less than stellar performance during February sweeps.

In leading WDBJ’s news department, Dennison says that he will look “to find new and better ways of providing news to viewers, especially on multiple platforms offered by ever-expanding digital programs.”

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Let Go as News Director in Roanoke, Amy Morris Lands Job with New York’s WABC

Amy Morris, who was dismissed as news director of Roanoke’s WDBJ in March, has landed at New York’s WABC, where she’ll work as an executive producer.

“This is exciting for me and quite an honor,” Morris told The Roanoke Times recently. “But I will miss everybody in Roanoke. I’ll look back fondly on what we did here. We did some great journalism.”

A Roanoke native, Morris became WDBJ’s news director in 2007, following stops as an executive producer in Minneapolis and Chicago. She was let go at the end of March following a relatively weak sweeps showing.

Although Morris, who is set to begin at WABC in early May, leaves Roanoke feeling that there’s still some unfinished business there, she is looking forward to the new opportunity.

“I feel I wasn’t done yet,” Morris says of leaving WDBJ, adding, though, that there’s the potential to do big things at WABC.

News Director Amy Morris Exits Roanoke’s WDBJ

Amy Morris, who has been WDBJ‘s news director since 2007, is leaving the Roanoke CBS-affiliate.

So far, details about the departure are scarce and it’s unclear if Morris, a native of Roanoke, left on her own accord or if she was let go.  The timing of her exit is significant, though, as it comes just weeks after February sweeps data was released.

As The Roanoke Times points out, the February ratings book showed that WDBJ’s long-standing lead among local newscasts had slipped–although the station’s current ratings slide began before Morris took over as news director.

Morris began her TV career with WDBJ, working as a reporter and producer for the station from 1991-98.