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Posts Tagged ‘Glenn Haygood’

WDRB Explains Why It Thinks ‘Breaking News’ is Broken

This week’s post about Louisville FOX affiliate WDRB‘s decision to curtail its use of the term “Breaking News” collected a lot of facebook likes and stirred up a lot of discussion.

Monday, the station began airing a promo saying, “You hear the term, ‘Breaking News’ quite frequently these days. It’s a marketing ploy to convince you that at television station is better at bringing you the news first, as it happens. The problem is, it’s just not true.”

TVSpy asked Bill Lamb, president and general manager of WDRB, to put a little context behind the station’s decision. At first, Lamb took issue with our headline saying the station had stopped using the term “Breaking News.” He clarified, “We will use the term Breaking News judiciously.”

Lamb went on to explain, “All three of our competitors in Louisville lean on “Breaking News” as though they invented it.  It is in their slogan, it is forced into every newscast as often as possible, and it is a marketing gimmick intended to mislead the public into thinking that they are really there when news is breaking.” Read more

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Multimedia Journalism

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Mike Neelly Named News Director at WLWT, Andrea Stahlman to Replace Him at WLKY

There are leadership changes coming to Hearst stations in Cincinnati and Louisville. WLKY news director Mike Neelly will move to WLWT, and assistant news director Andrea Stahlman will replace him at WLKY.

Neelly joined WLKY in 1997 and was named news director three years later. During his time at the station, the CBS affiliate expanded its news operation and became the market’s ratings leader. At WLWT, Cincinnati’s NBC affiliate, he replaces Stacy Owen, who is joining KNBC in Los Angeles.

“WLWT News 5 is fortunate to welcome a news director with Mike’s extensive experience and outstanding track record of success,” general manager Richard Dyer said in a statement. “With his exceptional leadership skills and strong news instincts, Mike is perfectly suited to build on the foundation of ratings growth and momentum for WLWT News 5.”

Stahlman will step into the news director role at WLKY on November 12. She has spent 12 years as the station’s assistant news director. Read more