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Posts Tagged ‘Larry Wert’

Mark Effron Leaving WPIX

mark_effron.03WPIX news director Mark Effron announced to staff today that he is leaving the Tribune-owned New York CW affiliate. He will stay through October.

Effron wrote to staffers in a memo that, when he was hired, he told Tribune Broadcasting president Larry Wert, that he only wanted to be news director for two years. (Read Effron’s memo after the jump.)

Effron told TVSpy the timing has been fortuitous. He said the station’s turnaround came more quickly than he expected and he hopes the positive momentum continues for the next news director.

When asked about future plans, Effron mentioned his approaching 65th birthday and said he’s confident he will continue to work in the business. “It’s been a terrific career. I’ve been very blessed both personally and professionally and I’m very excited about what happens next.”

Wert hired Effron in April 2013. Rich Graziano was hired as GM of WPIX later that year. Read more

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CBS Switching Affiliates in Indianapolis

CBSEyeCBS has announced it is switching affiliates — from WISH to WTTV — in the Indianapolis market. WTTV, currently the CW affiliate in Indianapolis, will be the CBS affiliate beginning January 1, 2015.

WTTV is the sister station to WXIN, the market’s Fox affiliate. Tribune has owned WTTV since 2002. It has been a CW affiliate since 2006; prior to that, it was an affiliate of The WB and, earlier, UPN. WTTV was the second station to go on the air in the market, in 1949, and was an NBC and ABC affiliate throughout the 1950s.

As part of the shift, Tribune will move the CW to digital channel 4.2, leaving WISH as an independent station as of January 1. WISH had been the CBS station in Indianapolis since 1956. Tribune already has plans to produce local newscasts for the new CBS affiliate. WXIN resources will likely be tapped to get the new WTTV newscasts on the air. Right now, WXIN produces 10.5 hours of news every day.

wttvTribune also announced it has renewed existing agreements with its other CBS affiliates: WREG in Memphis, WHNT in Huntsville, Ala., KFSM in Fort Smith, Ark., and WTVR in Richmond. CBS has also renewed its affiliation agreement with WTKR in Norfolk, which it operates under a shared service agreement.

“This comprehensive agreement further expands our strong partnership with CBS and allows us to provide an array of outstanding programming, including leading live sports, news and entertainment,” Tribune Broadcasting president Larry Wert said in a statement. “Through WTTV’s new affiliation, we look forward to significantly enhancing our sports offerings, local news coverage and commitment to the community.”

Larry Wert’s Next Priority For Tribune Stations: Marketing and Sales

When he was first named president of Tribune Broadcasting, Larry Wert said his first priority was WPIX, Tribune’s station in New York City. With a new general manager and news director in place at the CW affiliate, we caught up with Wert at the TVNewser Show about his next priority, putting together “a marketing and sales organizations for all of our stations.” We also asked him for his thoughts on Aereo:

Katherine Green Named SVP of News for Tribune

tribune_304Tribune Broadcasting has named Katherine Green senior vice president of news.

Green will be responsible for all news production and operations across Tribune’s 42 owned or operated stations. She reports to Tribune’s president of broadcast media, Larry Wert.

“Katherine is a visionary leader whose background in local broadcasting and news programming will bring value to our station’s broadcast and digital newsrooms,” Wert said in a statement.

Before coming to Tribune, Green worked for CNN Worldwide where she last worked as SVP and managing editor of HLN.

Green has also worked as VP and news director for WTTG in Washington, DC, and WBAL in Baltimore. She has also worked at WFLA in Tampa, WNBC and WABC in New York, WTVJ in Miami, and WTLV in Jacksonville, FL.

Greg Easterly Named GM of Tribune’s WGN

wgn-logoGreg Easterly has been named general manager of WGN, Tribune’s CW affiliate in Chicago, Robert Feder reports.

“Greg is a proven leader, both at the head of a station and in the newsroom, and he has a keen understanding of the management and operations of a legacy station with market dominance,” Tribune Broadcasting president Larry Wert said in a statement. “WGN programs a powerful schedule of news, sports and entertainment for itself and CLTV, with more news than any other Chicago station — I’m confident WGN will continue its growth and success under Greg’s expert guidance.”

Easterly comes from WJW in Cleveland, where he has been general manager since 2007. Tribune added WJW to its station portfolio as part of the Local TV acquisition in December.

“I truly feel like one of the most fortunate broadcasters in the country – to first be a part of a powerhouse legacy station like WJW and work with the great people there, and now to be able to take the next step to WGN, another legacy station with a rich history and a top-ranked news product,” Easterly said.

WGN has been without a general manager since Marty Wilke left the station in 2012.

Angela Betasso Joins Tribune as SVP of Sales

tribune broadcastingAngela Betasso has been named senior vice president of sales for Tribune Broadcasting. She will begin in her new role on March 31, reporting to Tribune Broadcasting president Larry Wert.

“Angela is a strategic thinker and a proven sales leader with revenue success across a variety of broadcast, video and digital platforms,” Wert said in a statement. “Her positive energy and drive will be a great addition to our leadership team and she will work closely with Tribune’s new Chief Revenue Officer, Keith Bowen, as Tribune Company continues to advance how we serve our audience.”

Betasso previously worked at Belo Corp (recently acquired by Gannett), where she has been the vice president of sales since 2011.

Tribune Names Devin Johnson Head of Digital Media

tribune_304Tribune Broadcasting has named Devin Johnson SVP and Head of Digital Media.

“Devin has both the vision and the operational experience to help Tribune Broadcasting redefine how we serve our audience,” said Tribune’s president of Broadcast Media Larry Wert. “He is an innovative leader with a record of success and we look forward to having him back in the Tribune family.”

Johnson will be responsible for product development, social media, content, technology and digital sales strategy.

This will be his second stint with Tribune, having started his career with Tribune Interactive. He has also worked for NBC Universal and has served as COO for Studio One Networks. Lately he has been working as a consultant for Chicago start-ups.

Marshall Hites to Lead Creative Services for All Tribune Stations

tribune_304Tribune Broadcasting has promoted Marshall Hites to SVP, Marketing and Creative Services.

He will oversee the Creative Services departments at all of Tribune’s 42 owned or operated stations. Hites will report to Tribune president of Broadcast Media Larry Wert and will stay involved in the marketing  operations at Los Angeles CW affiliate KTLA.

“Marshall has been an outstanding creative leader and television executive for KTLA and the Tribune stations previously under his purview,” Wert said in a statement. “Now that Tribune’s broadcast group has increased in size, we are looking forward to the oversight and expertise he will bring to the station group as a whole.”

Hites started at Tribune in 2011 as VP of Creative Services and Marketing where he oversaw creative at KTLA as well as the station group’s original 23 stations. He has worked at KCAL in Los Angeles, WFTV in Orlando, WFLA in Tampa, KMOL  (WOAI) in San Antonio, WJKS (WCWJ) in Jacksonville, and WJBF in Augusta.

He will work out of KTLA.

Kathy Clements Named Tribune Broadcasting COO

tribune broadcastingTribune Co. has made another key appointment in its broadcasting division. Effective immediately, Kathy Clements joins Tribune as chief operating officer for broadcasting, reporting to Larry Wert.

Clements was formerly the senior vice president of media operations for Belo Corp., which was recently acquired by Gannett. She was general manager of WFAA, the ABC affiliate in Dallas, from 1997 to 2007.

Her appointment comes just a week after Lynda King was appointed to a similar position at Tribune.

“Kathy’s talent, leadership, and broad experience in broadcasting and digital media, is a great fit for our station group,” Wert, the Tribune’s president of broadcast media, said in a statement. “She and Lynda complement each other perfectly and make a great team—I am looking forward to working with them both to find innovative ways of expanding our audience reach on and off the air.”

Tribune Names Lynda King COO for Broadcasting

tribune broadcastingLynda King has been named Tribune’s chief operating officer for its broadcasting division. In her new role, which is effective immediately, King will report to Tribune president of broadcast media Larry Wert.

King was formerly the SVP of operations for Local TV, which was recently acquired by Tribune.

“Lynda’s familiarity with our newly acquired stations, her broad experience in management, operations and sales, and her singular focus on working with our customers and communities will serve us extremely well as we move forward,” Wert said in a statement. “I have gotten to know Lynda while working on the acquisition of her former company and I’m confident she will be a great addition to the leadership team we are building at Tribune Broadcasting.”

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