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Posts Tagged ‘Leesa Wilcher’

Garry Kelly Named GM of Media General’s Roanoke Station

wsls_304Media General has announced Garry Kelly has been named VP and GM of Roanoke, VA, NBC affiliate WSLS.

Kelly comes to WSLS from Birmingham, AL, where he was VP, news director and promotion director for WCFT-WJSU, two Allbritton owned stations Sinclair has promised the FCC it will pull the plug on if its pending deal with Allbritton goes through.

“We are delighted to attract such a talented broadcaster to WSLS,” James R. Conschafter, VP of Broadcast Markets for Media General said in a statement. “His focus has always been on serving his community with superior local news.” Read more

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WSLS GM Leaving Station for Personal Reasons

wsls roanokeWSLS VP and GM Leesa Wilcher is leaving the Roanoke NBC affiliate in May.

“Due to personal reasons I am leaving WSLS and returning to the TriCities,” Wilcher told The Roanoke Times. “It has been an exciting time for me these past three years.”

Before coming to WSLS in 2011, Wilcher worked at Media General’s WJHL in Johnson City, TN.

WSLS took in a record $6.6 million in political spending in 2012, when more than $27 million was spent in the Roanoke-Lynchburg market during the 2012 presidential campaign. Channel 10’s take still trailed WDBJ-TV (Channel 7) and WSET-TV (Channel 13). The station’s evening newscasts usually finished third in the Nielsen ratings during Wilcher’s tenure, which is where Channel 10 has ranked consistently since the late 1990s.

Media General Stations Go Dark on Dish Network

media generalMedia General stations in 18 markets have gone dark on Dish Network as the two companies failed to reach a new carriage agreement by midnight Monday.

Media General owns stations in Birmingham, Mobile, Tampa, Augusta, Columbus, Ga., Savannah, Hattiesburg, Ms.,  Jackson, Greenville, Raleigh-Durham, Asheville, Charleston, Florence-Myrtle Beach, Greenville-Spartanburg, Providence, Columbus, Ohio, Roanoke and the Tri-Cities area of Tennessee.

John Carlin, an anchor at Media General’s WSLS in Roanoke, interviewed VP-GM Leesa Wilcher about the impasse. Watch after the jump. Read more

Anchor John Carlin Returning to WSLS

WSLS has announced John Carlin will rejoin the Roanoke, VA, NBC affiliate on July 8.

“The market wants a proven journalist and dedicated community leader, and that’s what we have in John Carlin,” said WSLS vice president and general manager Leesa Wilcher. “Our mission is to serve this community by presenting newscasts people can trust, and John is a person who meets that standard.”

Carlin will anchor alongside Karen McNew (pictured left) on the 5:00, 5:30 and 6:00 p.m. news. The station said he will co-anchor the 11:00 p.m. news with Lindsey Ward during certain months of the year.

He was the lead male anchor at WSLS for 21 years before leaving the station in 2008 to pursue a career in public relations. The station posted a video announcing the move featuring an awkward high five moment. You can watch the video after the jump. Read more

Political Ad Spending Up In Roanoke-Lynchburg

The Roanoke Times looks at political ad spending in the Roanoke-Lynchburg market, where political advertisers have allocated or spent $6.5 million on the four local stations there:

For proper context, consider this: In 2008, which was a record year for campaign spending in this market according to information provided by the stations, political advertising totaled nearly $5.6 million.

Welcome to the swing-state spending spree. “Virginia is white-hot,” said Leesa Wilcher, general manager of WSLS.

And few places have sizzled like the Roanoke-Lynchburg market, which has been ranked in MSNBC’s top 10 “hottest advertising markets” for three months.  Read more