WRAL , the CBS affiliate for Raleigh-Durham, will be the first commercial TV station to try out the proposed Mobile Emergency Alert System (M-EAS) pushing rich media emergency alert content to those with mobile handheld devices.

“No other system has the capacity to deliver on-demand emergency messages to so many people simultaneously,” WRAL told TVNewsCheck.

Unlike the wireless alerts already available to anyone with a mobile device, M-EAS will provide interactive on-demand emergency information via video, audio, maps, texts and photos to anyone with a cell phone even if they don’t have a data plan or internet access.

WRAL has put together a video (watch after the jump) showing the viewer  what the system looks like.

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