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Posts Tagged ‘Oprah’

WPVI Launching Newscast to Replace ‘Oprah’

Philadelphia’s WPVI is filling Oprah‘s soon-to-be-departed 4 p.m. timeslot with a new, one-hour newscast.

“We’ve been building to this date for almost a year now, and we’re ready,” said Bernie Prazenica, WPVI’s president and general manager, promising that the 4 p.m. “Action News” newscast would be more interactive.

The 4 p.m. show will be manned by anchors Brian Taff, Shirleen Allicot, Alicia Vitarelli and meteorologist Adam Joseph.

The newscast will feature a mix of hard news and lifestyle coverage through a lineup of franchise segments including “Facebook Flash,” part of WPVI’s push to interact with viewers through social media. The new show will debut on May 26th.

Chicago’s WLS Chooses Ryan Chiaverini and Valerie Warner as ‘Oprah’ Successors

When stations around the country talk about “replacing” Oprah as she moves to cable, they don’t mean it quite as literally as Chicago’s WLS does. The station that Oprah has called home since the very beginning is now set to launch a brand-new live morning show in her soon-to-be-vacant timeslot.

The ABC-affiliate announced today that its Oprah replacement, the new 9 a.m. “Morning Rush” show, will be hosted by Ryan Chiaverini and Valerie Warner.

Chicago viewers are already familiar with Chiaverini and Warner, who both have worked in the market for the past five years.  Chiaverini comes to “Morning Rush” from WLS’s sports department and Warner joins the station after working as a morning anchor and traffic reporter for WGN.

“We looked at hundreds of tapes and scores of auditions and found we had two enormously talented people right here in our own backyard,” said Emily Barr, WLS’s president and general manager, in making the announcement. “We are thrilled to have Valerie and Ryan as the face of our new show.”

WABC to Launch 1-Hour Newscast in ‘Oprah’ Timeslot

As stations around the country plan for an “Oprah”-less lineup, New York’s WABC has announced that it will use the soon-to-be-vacant 4 p.m. timeslot to launch a new, 1-hour newscast.

In doing so, the ABC flagship will become the first New York station to have a 4 o’clock newscast.

“It’s going to be an advantage for us, being at 4 by ourselves,” Dave Davis, WABC’s general manager, told Crain’s. “When there’s a big storm or a big story and people want something live and topical, we’ll be there.”

While the new newscast may not draw an audience as significant as Oprah’s, it could potentially make more money for the station.  According to Crain’s, Oprah costs WABC $275,000 a week. The new newscast will almost certainly cost less and WABC will have the opportunity to keep a greater amount of the advertising revenue.

Atlanta’s WSB announced a similar move in November.

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