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Posts Tagged ‘Tara Morgan’

On the Move

On the Move, 5/22/12

By Andrew Gauthier on May 22, 2012 10:47 AM

Reporter Rochelle Ritchie is joining CBS O&O WJZ in Baltimore, from WPTV in West Palm Beach, FL.

Rob Collins has been named weekend anchor at WDAF in Kansas City.  For the past several years, Collins has anchored the morning news for WCIA in Champaign, IL.

Rosa Flores is leaving her reporter post at WDSU in New Orleans to become a 4 p.m. anchor and reporter at WBRZ in Baton Rouge.

Jennifer French is moving up 100+ markets from her weekend anchor-reporter position at KTEN in Denison, TX to become a multimedia reporter at WSYX in Columbus, OH. Read more

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Going Viral

Are Viral Videos Good for Local Television?

By Merrill Knox on August 22, 2011 12:33 PM

Broadcasting & Cable has an editorial today examining the complicated relationship between local news and viral videos, in the YouTube age where sharing an “eminently snackable — short, funny, safe for work” clip is always just one click away.

B&C points out that while some stations court the viral attention — like the above camel attack video from WWBT, which was heavily promoted by both the station and WWBT reporter Tara Morgan herself — the viral nature of sharing has an especially dangerous underbelly for local news outlets:

YouTube is no enemy to local TV. Hearst TV and LIN stations are among the Top 25 YouTube destinations, according to a recent Ad Age study. But anchor goofs are devastating to local news and play into the perception of TV reporters as mannequins with perfect hair and teeth and air where the brain is supposed to go—that local news is, in a word, laughable. Read more

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Going Viral, Reporters, Richmond-Petersburg

WWBT Reporter’s Camel Attack Goes Viral

By Andrew Gauthier on May 16, 2011 11:59 AM

“Why are you eating my hair?” WWBT general assignment reporter Tara Morgan asked a camel who had just attacked her during a stand-up shot (video above). Maybe the camel was trying to get famous.

The blooper video has been bouncing around online over the past week, landing the reporter and the camel on “Inside Edition” and “Jimmy Kimmel Live” and raising the profile of Morgan, who has been with WWBT since 2002.

While there are plenty of instances of local news gaffes becoming viral hits, the camel video is unique in that it’s being heavily promoted by Morgan as well as the station. Read more

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