The Telemundo Station Group is opening a business development office in Mexico City. The unit will support and generate investments from companies in Mexico and Latin America that are looking to reach the U.S. Hispanic market at both national and local levels.
The office will be led by Juan Witt, who has been named vice president of business development. Witt comes to Telemundo from Univision Communications, where he has worked since 2004, most recently as the senior vice president of new business.
“Juan brings a great wealth of expertise in leading the commercial path from Mexico to the US Hispanic market,” Telemundo Station Group EVP Tom Arnost said in a statement. “His proven track-record driving revenue growth and tremendous market credibility make him a great addition to our team as he will play a key role in the continued growth and success of Telemundo Local Media.”
More in Telemundo’s official announcement after the jump. Read more