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Art & Copy Explores Advertising at Its Best

Hate advertising? Make better ads. Filmmaker Doug Pray shows how it’s done in the documentary Art & Copy. Now playing in select cities, the film spotlights influential advertising creatives such as George Lois, Mary Wells, Dan Wieden, and Lee Clow, and legendary campaigns, from “I Love NY” to “Got Milk?” But Art & Copy is no history lesson. “In my interviews, I stuck to emotions, creative motivation, and big-idea philosophies of the ad creatives rather than ‘how-to’ stories, industry-insider talk, or the politics of their clients’ products, which is a different film altogether,” notes Pray, who secured sponsorship from The One Club to realize the project. “By interviewing these icons, they became real for me, and I saw advertising as an art form with enormous potential—when done well.” Pondering whether to see this film? Just do it.

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Find Out How To Land Your Dream Job

Job Search IntensiveLooking for guidance as you job hunt? Look no further. Join ourĀ Job Search Intensive, an interactive online event starting June 11, 2013. Over four weeks, you’ll watch live weekly webcasts featuring HR professionals, career experts, and recruiters who will share best practices for landing interviews and getting hired. Register here.