Brad Pitt Lands January Cover of Architectural Digest

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We have a feeling that Architectural Digest is going to experience the best sales they’ve ever had when their January issue is published. How can we predict such a thing? Well, because, if you hadn’t heard already, the actor-turned-architect, Brad Pitt, graces the cover. He’ll be there to a) sell copies of Architectural Digest and b) to talk about his work building houses in New Orleans as part of his Make It Right Foundation, which you might recall our reporting on last year when this all began with him. Here’s a bit from the press release:

Six of the originally-planned 150 homes have already been built through the Foundation. Looking to the future, Pitt believes Make It Right is a model for projects around the world. “We’ve cracked something here…these houses redefine affordable housing…this is a proving ground for a bigger idea that could work globally. This project is not mine anymore. It’s so beyond me.”

But the day AD talked to Pitt, the day he helped Gloria Guy and her family move back in, crystallized why he put his passions and his celebrity behind the Foundation he created. “You have no idea,” he says, “what a high it is for me to see the delight on people’s faces when they see how these homes work.”

Personally, if we were the editors of the magazine, we would have shown up on the day Pitt was helping someone named Jen moving into their new New Orleans house. Then they could have had a headline like “Brad Says ‘Welcome Home, Jen’” and sold three bazillion more copies. Just a thought for next time.

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