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Ceci n’est pas Tobias Wong: Designer Hoaxes Conference Crowd

not tobi wong.JPGMadame de Stael once said, “Wit consists in seeing the resemblance between things which differ, and the difference between things which are alike,” but we’re not quite sure where that puts the audience members of Friday’s Core77 “Design, Wit, and the Creative Act” confab, which, as we told you yesterday evening, featured a Tobias Wong stand-in. Thoughtful and funny as he gained confidence in his ability to pull off the prank, the would-be Wong (at right) deadpanned a presentation about Wong’s work and participated in a 90-minute panel discussion as the designer.

Alas, few people in the audience seemed to get the joke. Those that did were recognizable by their wide grins and appreciation of the black McDonald’s coffee stirs set out by Core77 at the refreshment break, dead ringers for the coke spoons that Wong designed with Ken Courtney.

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.