UnBeige logo design by Angela Voulangas and Doug Clouse, as part of our regular <i>design our logo</i> feature
UnBeige logo by Angela Voulangas and Doug Clouse, as part of our regular design our logo feature

Friday Sep 14, 2007

BREAKING: SF's Hottie Mayor Making His Way to Dwell Conference

gavin00.jpg

You heard it here first, Gavin Newsom is scheduled to make a surprise appearance at the Dwell on Design conference momentarily...we hear he's quite the Dwell fan, too.

UPDATE: He's here! Giant posse trails into the room, Newsom shakes hands with Dwell editor Sam Grawe.

Design and sustainability minded San Francisco residents, apparently all you have to do is ask your mayor to do something green, and he'll do it. And he's very proud that he does whatever he wants and doesn't have to ask permission from Arnold, Congress or Air Force One.

According to a raspy-voiced Newsom, San Francisco is the greenest large city in the US, had an alternative fuel taxi fleet before anyone else did, and has more solar projects than other places in the nation. They also have a 69.1% recycling rate, one of the highest in nation, and even though it pisses off Newsom's "good friends" at grocery chains, they're still saying no to plastic bags. In the works: Capturing the natural energy of SF Bay's tidal flow by building underwater wind farms, and an ambitious green building program to get more architects and developers to achieve higher LEED certifications.

Now, the architecture bonus round: Not bad! He ticks off building after building, architect after architect, LEED certification after LEED certification, even namechecks Frank Gehry. Newsom claims Gehry said he would never ever do a building in SF, and now they're trying to get him to consider it. Because you're not a world-class city unless you get Gehry.

Triple word score: He's a subscriber. "Politicians usually lie about that stuff," says Newsom. "But I actually am a subscriber." We think we're in love.

More Dwell on Design coverage.




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