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How George Lois Got Andy Warhol Into That Can of Soup

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Not to be missed is this week’s edition of “Studio 360,” a conversation between the Muhammad Ali-rapping George Lois and the Martha Stewart-skewering Kurt Andersen (although we imagine the “Studio 360″ editing team had to do a fair amount of snipping since Lois can’t speak more than 10 words in a row without one of them being ass, shit or motherfucker).

They spend a lot of time chatting about the blurring line between ads and art, but the highlights are Lois’ stories about designing covers for Esquire, including the story behind the Andy Warhol cover above. Lois’ impression of Warhol when telling the story about asking him to pose for the shot is absolutely priceless. He also manages to get in at least two “design students today don’t know how to draw” jabs. Warhol, for the record, could draw, according to Lois.

A slideshow on the show’s site offers more musings by Lois on specific covers (all PG-rated, of course, but you can use your imagination). Pick up Lois’ new book, Iconic America: A Roller-Coaster Ride through the Eye-Popping Panorama of American Pop Culture for a taste of his racier side.

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