Biggest design news story of the week? Well, if you were paying attention, you noticed that it was the hubbub surrounding the blog Serious Lunch discovering that the new set where Conan O'Brien delivers the opening monologue in his new hosting duties at the Tonight Show looks an awful lot like a level map for a chapter in the Super Mario Brothers franchise. There's really nothing more than that to this story, but it's making the rounds like wildfire. After all, Serious Lunch's filling in of the background is pretty convincing, as is their transfixing animated gif.