UnBeige logo design by Angela Voulangas and Doug Clouse, as part of our regular <i>design our logo</i> feature
UnBeige logo by Angela Voulangas and Doug Clouse, as part of our regular design our logo feature

Monday Jan 08, 2007

The Atlantic Gives a Very Atlantic Explanation For Its Redesign

200701.jpg

There's one thing gets us UnBeigers fired up, and that's a rip-roarin' magazine redesign. But try as we might, we just can't wrap our heads around a magazine like the Atlantic getting a new look. They, however, have gathered some choice polysyllabic words in "Some Words About the Design" which describes their move from "too humble" to, well, tables:

The design of The Atlantic has always been so self-effacing, so quietly subordinate to the magazine's stories, essays, and poems, that it seems somehow out of keeping to draw your attention to the redesign in your hands.

Go on, go on!

The logo and the basic geometry of the cover remain the same. It is inside the magazine that you will notice changes, some of them subtle, others more striking. Among the latter, the most obvious is the introduction of illustrated tables of contents--yes, that's tables, plural.

Tables! Plural?!

Unfortunately you have to be a subscriber to read the rest of this compelling description, and, to see these fabled tables. Much more interesting is Michael Kelly's story about the history of the magazine's design, prompted by their last redesign in February of 2001.




new on mediabistro.com

The Future of Social Media with Chris Anderson

The editor of Wired explains how to create a social network that works.
Watch the video

Email This Post

Fill out the following information and click on the Send button in order to send this post, The Atlantic Gives a Very Atlantic Explanation For Its Redesign, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on UnBeige >

Where Designers Read Design
UnBeige in Your Inbox
Mobile Version
RSS Feed
Interested in advertising on UnBeige?
Our Blog Network

BayNewser

WebNewser

PRNewser

TVNewser

MediaJobsDaily

FishbowlNY

FishbowlDC

FishbowlLA

AgencySpy

GalleyCat

MobileContentToday

UnBeige

UnBeige Editors
Steve Delahoyde

Stephanie Murg

Email UnBeige

About UnBeige


• Check out UnBeige
in The New York Times

  UnBeige twitter feed loading...

View twitter directly

Follow UnBeige on Twitter
Anonymous Tips
Topics

7 Questions

about

About Us - Logo Module

About Us - Modules

About Us - Subheader Module

ads/mktg

AIGA NEXT

animation

architecture

art

art basel design miami

aspen design summit

awards + competitions

beta

blogs

books

branding + identity

business

collaboration

compostmodern

conferences

consume

contests

crafty

dwell on design

education

events

exhibitions

fashion

feedback

field trip

film + video

friday photo

funny

furniture

gaming

general

graphic design

HOW 2006

icff

ideas

illustration

interiors

jobs

lexicon

magazines

mark your calendar

museums

music

news

off topic

parks + public spaces

parties

people

photo

popularity contest

preservation + restoration

print

product design

professional associations

quote of note

radical craft

rumors

stimulation

sxsw

technique

teevee

The Revolving Door

tools

typography

urbanity

web

y conference

Archives

November 2009

October 2009

September 2009

August 2009

more...

Links

Sites of Interest

A Brief Message

Adaptive Path

Adrants

Ads of the World

Airbag Industries

A List Apart

Andy Rutledge

Apartment Therapy

Archinect

ArchNewsNow

Be A Design Group

BLDGBLOG

Bluelines

Boxes and Arrows

Core77

Cool Hunting

Coudal

CR Blog

Creative Bits

CRIT

The Curated Object

Curbed

Daily Heller

Design Addict

Designboom

Design Is Kinky

Design Matters

Design Observer

DesignSessions

design*sponge

Design Your Life

Design Writing Research

The Designers' Lunchbox

Dexinger

Good Experience

Graphic Design Forum

Graphics.com

Homebodies

ideasonideas

IDFuel

Inhabitat

Jason Kottke

Land+Living

Liquid Treat

LVHRD

MoCoLoCO

murketing

NOTCOT

Poynter (Design & Graphics)

Reluct

Remodelista

Signal vs. Noise

Speedbird

Subtraction

SwissMiss

The Moment

Things Magazine

Typographica

Speak Up

Viewers Like You

Voice AIGA

W Editors' Blog


Magazines

The Architect's Newspaper

Architecture Week

BusinessWeek

Communication Arts

Creative Review

Dwell

Dynamic Graphics

Eye

ID

Interview

HOW

Metropolis

Ping

Print

ReadyMade

STEP Inside Design

W

Job Listings

Featured Listings

Graphic Designer
TouchTunes Interactive Networks
New York, NY

Art Director
Avalere Health
Washington, DC

Marketing & Advertising Manager
Marketing Firm
New York, NY

Print/Web Designer
Health Care Magazine
Glen Rock, NJ

ADVERTISEMENT


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

internet.commediabistro.comJusttechjobs.comGraphics.com

Search:

WebMediaBrands Corporate Info

Legal Notices, Licensing, Reprints, Permissions, Privacy Policy.
Advertise | Newsletters | Shopping | E-mail Offers