‘Office of Eden’ Commercial Released for Yves Behar’s PACT Underwear

We’re sorry ladies. It’s not the masterful ab‘ed Yves Behar stripping down (as was hinted at in our comments section), but there is undressing of fit people of both genders in this recently released spot for Behar’s green underwear, PACT. “The Office of Eden,” as it’s called, was directed by one of our favorite commercial/music video-making duos, Terri Timely, and it’s pretty/weird which they are always particularly adept at.

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting this Thursday, February 16. Other speakers include Morin Oluwole (Facebook), Michael Brito (Edelman Digital), and Tim Devane (bitly). Register now.