Singer Taylor Swift Gets into Greeting Card Design
We’ve seen celebrities “design” piles upon piles of clothing, shoes, and anything else they can get their grubby little celebrity hands on. But now singer/songwriter Taylor Swift can lay claim to being the first to get into the lucrative greeting card market (those cards with people like Sigourney Weaver telling you to have a happy birthday are just photo licensing deals, we’re pretty sure). The American Greeting Cards Corporation has announced that Swift will be writing and designing her own line for them, offering ways for people to say the things they want to say to their loved ones the only way they know how: through a three dollar piece of paper with the singer’s head printed on it. Here’s a bit of fluff:
During a visit to American Greetings’ Brooklyn headquarters last month, Taylor came up with some “fantastic” concepts, said Kelly Ricker, executive director of product development.…”She does the same thing that we do at American Greetings – connecting people with life experiences – but she does it with her music and her guitar,” he said.
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Nadine Cheung
Editor, The Job Post
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