The Many Horrors of Olympic Mascot Design

Elsewhere in the world of Olympics mascot design, Finlo Rohrer has some advice in the BBC News Magazine entitled “How Not to Have an Olympic Mascot Nightmare,” which offers advice to the would-be designers and firms getting ready to start pitching ideas for the 2012 Olympics in London in how to survive the whole process. In it, Rohrer lays out some of the many historical woes befallen on both the mascots themselves and the people behind them, while simultaneously offering up pointers like “Avoid Design by Committee” and “Stand Your Ground.” Of course, after reading through all of it, we think we could probably offer up a better summary for those looking to get into the competitive Olympic mascot design market: “Whatever you do: Don’t.”

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting this Thursday, February 16. Other speakers include Morin Oluwole (Facebook), Michael Brito (Edelman Digital), and Tim Devane (bitly). Register now.