Liquid Treat AgencySpy AdsoftheWorld BrandsoftheWorld LostRemote TVSpy TVNewser PRNewser FishbowlNY FishbowlDC 10,000 Words GalleyCat MediaJobsDaily

The Taxi of the Future In the Immediate Future

0405taxi07.jpg

Floating around here and there is the announcement of the Taxi 07 exhibit off in New York. To celebrate the 100th anniversary of the motorcoach-for-hire in that very large city, the firm Smart Design teamed up with Antenna Design and Birsel + Seck to put together a new identity and a whole exhibit for the prototype car (which will be at the NY Auto Show from the 6th to the 15th). It’s a nifty little ride, and as the owner of a Kia himself, this writer is pleased as punch to see one being put to such use. Here’s some:

Smart’s design team approached the work with three main enhancements that were developed based on extensive research and user testing: Safety, Social Interaction and Sustainability. The result is fully functional model cars that can serve as inspiration for taxi design that can be immediately implemented by automakers and taxi outfitters.

We’re 100% sure that’ll be adopted really quickly after next week.

Mediabistro Course

Freelancing 101 

Freelancing 101Starting August 18, learn how to manage a top-notch freelancing career in our online boot camp, Freelancing 101! Over a week of webcasts series, you''ll hear from freelancing experts who will teach you the best practices for a freelancing career, from the first steps of self-advertising and marketing, to building your schedule and managing clients. Register now!