THEconference Begins

We’ve got a great view of the wave pool here at Mandalay Bay, where all HOW Conference-ness occurs, but we’re sure it’s nothing compared to the views at THEhotel, THEslightly more posh tower across the way. We make a mental note to see what all THEfuss is about.

As we do our RSI exercises we reconsider, wondering how much besides THEconvention center we’ll actually get to experience. Will we ever be tossed by the wave pool that churns below like a forbidden sea? Will we ever be transported to another hotel via the air-conditioned Monorail? Will we ever go outside?

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.