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UnBeige@NYIGF: An Eco-Friendly Umbrella

brelli.jpgLast week saw us back in product wonderland, better known as the New York International Gift Fair (NYIGF). Our first stop at the biannual gifts and home accessories extravaganza is always the juried Accent on Design division, where the likes of Marimekko, Jonathan Adler, Umbra, and Artecnica showcase their latest and greatest items. Tasked by the fair to select one item as “the next big thing,” we chose the Brelli: the world’s first biodegradable umbrella! Designed by Pam Zonsius, the Brelli covers a bamboo parasol frame with a sleek canopy of transparent biofilm. The result is a sturdy reimagining of a delicate design classic that also happens to be 100% green. Available in three sizes that retail from $38 to $62, the Brelli comes tucked inside an organic cotton carrying case and can be decorated with permanent paint markers (non-toxic, of course). Finally, a way to protect oneself from the environment without contributing to its destruction.

Previously on UnBeige:

  • The Gift Fair That Keeps On Giving
  • UnBeige@NYIGF: Gravity-Defying Gardening
  • UnBeige@NYIGF: Bucky’s Birdhouse
  • Mediabistro Course

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