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Wolff Olins Repaints London Olympics Logo

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Now that months and months have passed and we’re all on to being mad about other things, Wolff Olins is getting ready to roll out its revised 2012 London Olympics logo (you remember the original, right? It made people have seizures). Now, instead of loud, bright, neon colors, they’re going with an overlay of the British flag, helping to blend together all of the jagged puzzle pieces. Personally, we never had too much of an opinion on the thing one way or the other, but we are starting to turn more favorable toward it, particularly with this new model.

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