Victoria Gold joined TheWrap.com as vice president of advertising sales.

Gold was director of ad sales for mobile-advertising firm Apptera and has also held similar titles with Netflix, Variety, A&E Network and The Hollywood Reporter.

"There's no one who understands the players in this space on the advertising side more than Victoria," TheWrap.com founder Sharon Waxman said. "Her experience and insight will help our media marketing partners to reach our core business audience. She is a welcome addition to our A-team."