An interesting article about e-books and our digital culture was on the front page of the New York Times the other day. “Finding Your Book Interrupted … By the Tablet You Read It On,” read the headline.

The article detailed how people who read e-books are frequently distracted by the other apps that are loaded on their iPads, Kindle Fires and Samsung Galaxys:

E-mail lurks tantalizingly within reach. Looking up a tricky word or unknown fact in the book is easily accomplished through a quick Google search. And if a book starts to drag, giving up on it to stream a movie over Netflix or scroll through your Twitter feed is only a few taps away.

Well, in my experience, this is not a problem unique to e-books on tablets. It’s a challenge for any news publisher to compete for a reader’s attention on a device with so many other apps that are simultaneously competing for a reader’s attention (and sending push alerts to let the reader know that). Read more