ECD of Grey New York, Tor Myhren, and his team of rabble- rousers have thrown their hats into the advertising ring with the poster above. Not sure of where these will be posted street level, but we’ll let you know, as soon as we know.
We have such appreciation that someone decided to not dance around it, but to face the race issue and bite off a chunk of its ugly, unwieldy head.
Shelly Lazarus wants her staffers to know that they need to vote. Yes, voting is a good thing, but internal PSA’s? Not such a good thing. You know all the employees at Ogilvy are going to vote and be out of the office for the entire afternoon. “Sorry! The voting line was like, so super long.” I can hear it now and good for them. Ogilvy works their employees to the bare bone.
On a side note, why oh why isn’t election day on a weekend? It should be held on a weekend. Sometimes, America is just back-asswards.
“In the last presidential election cycle, all political advertising spending was about $1.7 billion. This year it will be $2.5 billion, according to current estimates. The bullish year in broadcast political bull has served as something of a Band-Aid on a hemorrhaging ad market. Pulling that bandage off on Nov. 5 is going to hurt.”
Automotive is the crapper. Financial ads? Forget about it. And soon, the attack ads, 30 minute spends and all that jazz will be (sniff, sniff) vapor. So, what happens when the political gravy train runs dry for local TV networks and those big ones, too? The ad spend… dear gawd.
Thanks to the interwebs and YouTubes, we can all stump for, well, anything we want. The video you see above is an example of what you’d call…opining at its smartest. The Cricket Club of New York and LA based AB5TRAX (who have been sharing with us their opinions on the upcoming presidential election for awhile now) are responsible, and kudos we say to them, for participating in such a proactive way. You may recall the myriad bumper stickers we showed you in early September, for example.
Anywho, the video is their latest opinion-gone-viral, and according to TCC’s Roald van Wyk (a South African dude who can’t even vote, but is awesome for participating anyway), the idea was to remind people that the Iraq war is still going on — and that if Sen. John McCain is elected, it will for another 100 years.
A copywriter and some of his friends have put together a fun Web site, where you can see what they think the world could be like if Sarah Palin makes it into the White House, and apparently John McCain is no longer around.
Cue PalinAsPresident dot com. It’s a fun poke at the Alaska governor, and might help relieve some stress.
There’s a lot of fear running through America and the results ain’t pretty. I know that we write about advertising on this blog, but I just have to comment. Fear prevents progress. We all know this, but just in case you forgot take a look at those deathstar agencies losing market share everyday. Or, better yet, take a look at the blood curdling video above. Doesn’t it feel as though we are about to tip over a dangerous and complicated line? Fear begets fear begets fear.
“The only thing we have to fear is fear it’self – nameless, unreasoning, unjustified, terror which paralyzes needed efforts to convert retreat into advance.” – FDR, First Inaugural Address, March 4, 1933
Check out Obama’s in game advertising in Xbox’s Burnout Paradise. There is some speculation that the captured images are actually photoshopped, but no one is certain. Looks darn good though and the idea of political advertising making a play into gaming? Sick.
The advertising world is all over this election. Everyone has a stance and everyone seems to have their own remix. Thanks to the tipster who sent us the video above from the mind of designer Aaron Sedlak of Sarkissian Mason – an interesting shop we recently profiled.
If you or any of your co-workers have created videos for either side of the line, send them our way – agencyspy at gmail dot com
We’re keeping a running tally and have created a section for all this wonderful goodness called 2008 Prez election. Why we didn’t do this before? Hey, sometimes we’re a little slow. Shit. We just got unregistered comments.