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Craig Conrad Move to Doner Made Official

Two weeks after we reported that longtime Campbell-Ewald exec Craig Conrad split for Motor City rival Doner, the latter agency has finally made it official. As we mentioned, Doner’s Chrysler retail/dealer account comes into play and as EVP, brand leader, Conrad will be responsible for directing the strategy development and daily operations on the automaker’s business. During his tenure at C-E, Michigan native Conrad participated in account reviews for categories including government, QSR, packaged goods, financial services, home goods, retail, healthcare, travel and gaming, and education.

David DeMuth, Doner’s co-CEO/president sings Conrad’s praises in a statement, saying, “His wealth of knowledge in new business development will also be an asset to us as we look to deepen client relationships.”

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!