And so the Rube Goldberg lathering continues. Unlike our own slapdash, last-minute science fair projects, the engineering whizzes at Syyn Labs have created something much more spectacular with two Goldberg-inspired machines that promote Google Science Fair in NYC.
Directed by Jonathan Zames, the spot above showcases the mad skills of the aforementioned, LA-based creative Syyn, which also worked on the Gary Numan DieHard clip and the ubiquitous OK Go music video. It’s not the freshest idea, though, but works very well for a scientific piece, where it probably belonged in the first place. Need I explain how the contraption works? Just watch. Credits after the jump.
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