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Posts Tagged ‘Alec Baldwin’

Jason Sudeikis Confuses American Football with Soccer for NBC Sports

If you live in either Chicago or Boston, you may have watched (or wanted to watch) the Stanley Cup Finals, in which case you realized that you don’t have access to NBC Sports. After some McGyver-ing and hooking you iPad to your TV, you got thousands about thousands of commercials advertising that NBC Sports would be broadcasting every game of England’s prestigious Barclays Premier League. After digesting this fact, you immediately stopped caring because 1.) You’re an American who likes ‘merican sports and 2.) Again, you don’t have access to NBC Sports.

But who better to make you, an American without access to NBC, care about this development than Jason Sudeikis, a former Saturday Night Live cast member who has appeared basically fucking everywhere in the last month? First, dude quits SNL. Then, he starts going on a press tour for his terrible-looking new movie, Meet The Millers, where he stars opposite Jennifer Aniston, who plays a middle-aged stripper. Then, he joined ESPN to count down the top 50 “This Is SportsCenter” ads last week. Then, he made cameo appearance in Drinking Buddies, a new film playing on Apple TV before it hits theaters at the end of the month and stars Sudeikis’ real-life fiance, Olivia Wilde. Then, Kiran shows me this and asks me to write about it, compelling me to start complaining about how Jason Sudeikis is fucking everywhere these days. Then, wouldn’t you know it, he releases a viral video YESTERDAY where he leads a parody version of Mumford & Sons, with Ed Helms, Jason Bateman and Will Forte starring as his bearded indie-folk backing band.

Seriously, it’s absolutely impossible to get rid of this guy. Watch him play a dumb American coach who doesn’t get soccer above in a new campaign from the Brooklyn Brothers (who you may remember from those kick-ass John Krasinski/Alec Baldwin New Era spots), and then don’t talk to me about Jason Sudeikis until you’ve developed some sort of Sudeikis repellant.

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Friday Odds and Ends

-Momentum vet Kevin McNulty, who last we remember served as CMO of the IPG-owned agency’s worldwide operations, has been elevated to the  the newly created position of president, international.

-Not only is he starring in Capital One ads like this and this alongside Alec Baldwin, but NBA hall-of-famer/current TNT analyst Charles Barkley is continuing his pitchman duties for IT solutions provider, CDW (above).

-Following the $500 million acquisition by Avis (and subsequent shifting of agency duties to Campbell-Ewald), Zipcar CEO Scott Griffith has passed the baton to COO, Mark Norman. link

-L.A.-based prodco The Cortez Brothers’ signed filmmaker/visual artist César Pesquera to its roster,

-Hey, here’s who’s speaking at the Long Island Digital Summit come April 9. link

-Well, good on you Comcast? link

-Damn, what took so long? Iron Maiden is finally launching its own beer called Trooper. link

-What is next for SXSW? V2V in Las Vegas mid-August, of course. link

Jaguar, RSA Release ‘Desire’ Trailer Starring Damian Lewis

So it would seem that the weird Lana Del Rey music video produced by Jaguar was merely a tease foreshadowing bigger things to comes. In fact, Del Ray’s four-minute warble-fest “Burning Desire” is actually the soundtrack to a new short-film that heavily integrates the Jaguar F-Type, Desire.

Starring Golden Globe-winning actor Damian Lewis (Homeland) and Shannyn Sossamon (who’s been kind of quiet since starring in such films as 40 Days and 40 Nights and Wristcutters: A Love Story), Desire is the result of a collaboration with Jaguar, Ridley Scott Associates and agency Brooklyn Brothers (the guys behind the Alec Baldwin/John Krasinski New Era spots). The short film has no official release date beyond “spring,” and a press release describes it as “a story of betrayal, retribution, passion and greed.”

In a statement, Lewis says of his involvement, “Working with the director Adam Smith from Ridley Scott Associates, it promises to be an adventure. Jaguar cars have played some iconic roles in film for many years and I’m looking forward to being the first to drive the F-TYPE in film.”

Of course, this isn’t the first time we’ve seen a car company give its marketing a turn for the cinematic. In fact, it’s been over a decade since BMW Films’s Clive Owen-starring series The Hire gained critical acclaim for its groundbreaking approach to car advertising. In 2013, will the same sort of execution move F-Types? I suppose we’ll find out soon.

New Era Brings Celeb Trash-Talk to Chicago’s Crosstown Rivalry

Last year, New Era delighted with a round of spots that featured Boston Red Sox fan John Krasinski and New York Yankees fan Alec Baldwin trading jabs in support of their respective teams. Donning New Era’s on-field hats, the campaign (created by agency Brooklyn Brothers) ran over the course of the 2011 MLB regular season, culminating in Baldwin’s “character” accidentally committing an act of arson after taunting Krasinski by burning a stack of Sox tickets.

This time around, New Era is focusing on a different baseball rivalry, casting two more members of the NBC Thursday night comedy lineup in starring roles. Written and produced by the team at Funny or Die, “Chicago vs. Chicago: Round 1″ finds Cubs supporter Nick Offerman (Ron Swanson of Parks and Recreation) trash-talking with Southside native and White Sox fan, Craig Robinson (Darryl Philbin of The Office). Debuting today, the 60-second cut focuses on, among other things, Wrigley Field’s famous foliage, former Illinois governor Rod Blagojevich‘s attempt to sell off President Obama’s vacant senate seat, and whether or not “havetalent” is one word.

And, for the record, you CAN get good pizza north of Division St. No; Gino’s East doesn’t count. Read an interview with Offerman and Robinson discussing the spot and their history with Chicago baseball here.

Presenting NBC’s Pregame All-Star Musical Jamboree

One day after the Super Bowl, brands are still fighting over what commercial “won” the big game in regards to social media, buzz or USA Today-ness. Unfortunately, one spot that won’t be part of the “best of” conversation, mainly because it wasn’t technically a “Super Bowl commercial” per se, is NYC-based production company Hungry Man’s pregame mini-musical promo for NBC’s various TV lineups.

“Brotherhood of Man,” passes the mic between shows’ stars, from Jane Krakowski and the 30 Rock cast to Kenan “Goodburger” Thompson and the SNL cast, from Ed Helms and the The Office crew to Will Arnett and the ladies of Up All Night. Hey, we even get to see that Alec Baldwin‘s voice lessons he took for his role in Rock of Ages paid off after all. Credits follow after the jump.

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Wegmans Flip-Flops on Alec Baldwin Move

Like Verizon recanting its terrible $2 online bill pay fee, it appears that grocery store chain Wegman’s had a change of heart as well about Alec Baldwin. The 30 Rock star formerly known as The Shadow irked some uptight Wegmans customers with his American Airlines tirade, but a day after firing Baldwin, the company released this following statement:

“We regret ending the Alec Baldwin holiday commercials one week earlier than planned in response to a couple of dozen complaints. We have decided to run the commercials again, effective immediately. Clearly, many more people support Alec, as evidenced by the hundreds and hundreds of tweets, emails, and phone calls we have received. We enjoyed working with Alec Baldwin and his mom, Carol, and would do it again. We appreciate all the kind things they have said about Wegmans and respect the good work they do for communities.”

Nobody puts Donaghy in a corner…nobody.

Alec Baldwin to Serve as VO for Bonefish Grill

After being his lovable, energetic self in spots for Hulu and Capital One, 30 Rock star Alec Baldwin is expanding his advertising oeuvre by signing on as the voiceover guy for Bonefish Grill, which is part of OSI Restaurant Partners (a company that owns other chains including Outback Steakhouse and Carrabba’s Italian Grill). Sources familiar with the matter confirm that Baldwin is taking on VO duties for Bonefish, which has worked with Y&R Chicago since early 2009. We’re still awaiting word on when the campaign starring Jack Donaghy himself will roll out.

Monday Morning Stir

-AKQA CCO Daniel Bonner left for Razorfish. link

-Ogilvy launches a China practice in NYC. link

-Alec Baldwin trash-talks the Yankees-Red Sox rivalry in a new ad for New Era. link

-Hyundai America has a new VP of marketing. link

-Facebook has no need for Ad.ly’s celeb endorsements anymore. link

Friday Morning Stir

-MySpace aims to rebrand as an entertainment hub. link

-Director Emil Moller has signed to the U.S. roster of B-Reel films. link

-Alec Baldwin loves Wegmans, apparently. link

-PHD named GroupM Worldwide’s chief business development officer Andrew McLean as its new US chief executive. link

-Google released an interactive book that teaches us all about the interwebs. link