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Posts Tagged ‘Carter Pagel’

Moon Pie Media Gets Randy for Tarn-X

In case you thought Durex won this week’s unofficial double entendre contest, Austin shop Moon Pie Media brings us a campaign for client Tarn-X, or “everyone’s favorite silver polish.”

The spot aims to give the brand a “face-lift” by going edgy; it did remind us that our wedding ring needs a good dip in the old cleaning solution.

We also realized while watching that we wouldn’t last very long if we ever chose to put the spot on repeat for a “drink every time you hear a sexual metaphor” game.

Credits after the jump.

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AT&T Taps More Kids for Youthful Publicity, Adds Mother’s Day Theme to ‘It’s Not Complicated’

Let’s kill two birds, shall we? AT&T must really like little kids. First, we had the Beck Bennett commercials that ran incessantly during March Madness (and still run; check out the newest Mother’s Day-themed “It’s Not Complicated” clip from BBDO after the jump). Now, the telecom giant seems to think we want more, more, more. The latest work from Dallas-based multicultural agency Sanders\Wingo shows young’ns on their mobile devices, saying things like, “In my day…our connection was so slow, we had to take turns online.”

Some viewers may find this cute, others may find it scary, but as kids become more and more comfortable with the latest technology, these types of spots should become the norm. We already have videos of babies who can swipe a page on an iPad, but can’t turn the page in a book or magazine. Regardless, kids will always have to eat the trope-filled Brussels sprout before they get to use any of these devices, and that’s how we get the thirty-second “Veggies.”

Check out the second spot, “Haircut,” the aforementioned “It’s Not Complicated” Mother’s Day effort and credits for all after the jump.

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