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Posts Tagged ‘John Fitzgerald’

Friday Morning Stir

-Director Misko Iho has joined bi-coastal prodco Interrogate for commercial representation in the United States.

-San Diego-based “humanitarian creative studio” Fifty & Fifty has been retained by the National Multiple Sclerosis Society to redesign all of the organization’s digital assets, including its main site and MS community site.

-The Advertising Club of New York and Google have teamed up to present the second Young Innovators Award. link

-TDA_Boulder is back with more outdoor fun for FirstBank (above), this time taking a jab at Congress, which apparently ranks below cockroaches and Nickelback in terms of favorability.

-Mullen Winston-Salem promoted Taylor Bryant to managing director and unlike what tipsters are saying, we’ve been told that John Fitzgerald is still in fact president of said agency.

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Mullen’s NC Office Nabs Piece of Lenovo Biz

After a review that we’ve been told lasted approximately 6-8 weeks, Lenovo has tapped Mullen’s Winston-Salem, NC branch to handle its North American e-commerce practice, which includes responsibilities such as digital media strategy, planning and buying  as well as handling demand generation and display advertising programs. Prior to Mullen NC, this specific piece of digital business was handled by Neo@Ogilvy, which is still responsible for digital brand campaign work for the PC/tech giant.

In your usual self-congratulatory statement, Mullen NC president John Fitzgerald says, “The Lenovo win is another recognition of Mullen’s digital transformation and interactive marketing expertise. Our MediaHub operation stood out among some of the nation’s top digital-only shops to win this work to develop Lenovo’s digital footprint through interactive media, and ignite their digital transformation.”