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Posts Tagged ‘MC Hammer’

Here’s a Preview of Mobeam’s Supermarket Musical

Nobody (slight hyperbole) likes musicals anymore, and with the exception of Baz Luhrmann, nobody would set a pretend musical in a supermarket other than advertisers who previously used MC Hammer in commercials. (I can almost feel the gears turning in Luhrmann’s brain for a remake of Othello set in a Mississippi Piggly Wiggly.)

The newest spot from Portal A takes place in your average supermarket and advertises Mobeam, the smartphone app that lets customers scan bar codes for coupons, gift cards, QR codes, etc. That average supermarket turns into a high school musical when the cashier stuck scanning coupons at his register breaks into song. Soon, other customers are singing and dancing, thrilled that Mobeam can save time and money. And MC Hammer doesn’t even appear in the spot. Parachute pants can fix anything, even ads pretending to be supermarket musicals.

The full commercial will debut February 21, but why is there a teaser trailer for a short video in the first place? We’ll have to judge the spot in it’s entirety, but this may be an example of something that’s so bad, it ends up being good. Or at least momentarily entertaining, kind of like early Baz Luhrmann films. On that note–Hammer Time!

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Airtime Envisions an Internet Where You Can Home-Drink with Kurt Russell

In late 2009, a Russian teenager quietly introduced Chatroulette to an unsuspecting Internet. In a few short months, word quickly spread throughout the world that the ability to video chat with random strangers across the globe was now a possibility.

Though a new technology, Chatroulette was a throwback to the dangerous, early days of the Internet–a time when Prodigy and AOL chatrooms were looked upon with fear by the news media and my parents didn’t let me stream 30-second clips from the new Blessed Union of Souls album on Music Boulevard without their presence in the computer room.

As hopeful technophiles wondered aloud what possibilities Chatroulette would bring to the burgeoning landscape of online P2P interaction, a few of the site’s users responded by pulling down their pants and masturbating feverishly, making sure to point their penises at their web cams. Others followed suit, and faster than you can say, “Ugh, what the hell?!?” Chatroulette was 90-percent penises. There were so many penises, in fact, that eventually the only time people would visit Chatroulette was on a drunken dare which would end in viewers shrieking, closing their web browser, hyperventilating, and confirming to others in the room that they had definitely just witnessed a penis on their computer screen.

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