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Archives: October 2011

New Milestone For Twitter As @LadyGaga Becomes First User To Reach 15 Million Followers

Lady Gaga has become the first user to reach 15 million followers on Twitter, accumulating her latest million, whom she refers to as her Little Monsters, in just 28 days.

This is a new personal best for Gaga – her previous record was adding one million new followers in 31 days between July and August of this year.

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Fox’s “The X Factor” Is First-Ever TV Show To Open Up Voting To Twitter

It seems like every month there’s another indication that Twitter is moving closer and closer to the mainstream.

This week, Fox and Twitter announced that Fox’s “The X Factor” would allow viewers to cast their votes for their favorite contestants using Twitter.
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Mapping The Language Of Tweets [INFOGRAPHIC]

In a beautiful infographic, self-professed “geek of maps” Eric Fischer (@ENF) has created a complex web of the language of tweets.

Showing each language in a different color, Fischer has mapped which language is tweeted where on a glow-in-the-dark style map of the world. Check it out below.
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Expect More Musical Content From Twitter: New Hire To Handle Music Partnerships

Twitter’s record-breaking tweets-per-second moment came thanks to Beyoncé’s baby announcement at the Video Music Awards, so it’s no wonder the company wants to step up its focus on the music industry.

Twitter has hired record label marketing manager Tatiana Simonian to work with its Content and Programming Team, focusing on establishing partnerships with labels, artists and other musically inclined.
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Stumbleupon Referrals Drive More Traffic, Last Longer Than Facebook And Twitter [INFOGRAPHIC]

The social media revolution that we’ve experienced over the past five years or so has made it easy to overlook other proven methods of driving traffic online – often at our cost.

Sure, platforms such as Twitter and Facebook have become hugely important for brands and marketers, allowing them to easily move huge amounts of eyeballs to their websites (and products), but this is still a relatively new concept. Links shared via email are still the largest source of traffic for most businesses. And while it’s true that some social bookmarking sites have fallen by the wayside, others, such as Stumbleupon and Reddit, have gone from strength-to-strength.

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Small Business Owners Prefer Facebook And LinkedIn To Twitter And Google+, Says Survey [STUDY]

The social media revolution is well and truly upon us, but some small business owners are still struggling with integrating these tools into their marketing and sales campaigns.

Social media marketing firm iContact polled more than 1,000 small business owners on how they used and rated Twitter, Facebook, LinkedIn, Google+ and Groupon. Facebook led all platforms by approval, but one in four of the businesses surveyed don’t use social media at all.

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Big News – Klout Changes How It Measures Your Influence

If you use Klout to measure just how influential you and other Twitter users are, you can expect to see some variation in your scores starting today.

Klout has changed the model with which they calculate influence, becoming more transparent and accurate in explaining just why you deserve a 32 while your coworker has a 45.
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UK Politicians Are Taking Over Twitter [INFOGRAPHIC]

Yatterbox is a new website that aggregates the tweets, status updates, RSS feeds and more of politicians around the world, so you can see what they’re up to on social media. And in a new infographic looking at the data gathered by Yatterbox thus far, it looks like UK politicians are pretty tweet-obsessed.
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Rainn Wilson Tweets About Del Taco’s $&%(#! Food… Then Plugs Them

Comedians love their Twitter. The problem is, it’s sometimes hard to tell if they’re joking, especially because sarcasm really doesn’t come across in short bursts of text.

So when Rainn Wilson (@RainnWilson), co-star of “The Office”, tweeted a disparaging and expletive-laden tweet about a potential sponsor, heads turned… and many are still left scratching.
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85% Of Fans Don’t Follow Their Favorite Musicians On Twitter

Apparently, music fans are more likely to share tunes than follow their idols on Twitter. Despite the millions of followers that singers like Lady Gaga and Justin Bieber have amassed, data from Music WithMe suggests that up to 85 percent of music fans don’t follow their favorite artists on Twitter.
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