Did you know that, in 2012, almost two in five (39 percent) of people consumed the majority of their news digitally?
Social media as a platform for sourcing news is now especially popular amongst Gen Yers (i.e., young people) – more than a third find news via these channels – with Facebook (67 percent), Twitter (16 percent) and Pinterest (15 percent) leading the way.
Overall, digital/mobile is now second only to television as the most popular way to consume news media in the U.S., having effectively swapped places with the rapidly-falling newspaper industry over the last two years, which is now languishing in fourth place behind radio.
These figures come courtesy of this infographic from Uberflip, which takes a closer look at news consumption in 2013.
- Jennifer Lawrence, Brad Pitt, Gravity And THAT Selfie - Twitter's Reaction To The Oscars [INFOGRAPHIC]
- The World Of Social Media Monitoring And Analytics [INFOGRAPHIC]
- How To Build Your Digital Audience Across Social Media, Email And Mobile [INFOGRAPHIC]
- The Past, Present And Future Of Social Media [INFOGRAPHIC]