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Posts Tagged ‘companies’ social media’

Forbes Reveals America’s 10 Most Reputable Companies; But How Are They Doing On Twitter?

Reputation Institute, a New York-based global private consulting firm, recently conducted an online study among 4,719 consumers to find America’s most and least reputable companies.

The study measured consumers’ perceptions of companies among the 150 largest in the U.S. that they were “somewhat” or “very” familiar with. Forbes has revealed the corporations with the best reputations, which we’ve included below.

But it’s also worth taking a look at how these corporate stars are performing on Twitter. Does success in consumers’ eyes correlate with success on Twitter?

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13% Rate Their Company As “Advanced” In Social Media [SURVEY]

Ever feel completely overwhelmed online? Like there are just too many social networks to participate in, blog posts to read, tweets to retweet, Facebook posts to like, Instagram photos to scroll through?

You’re definitely not alone.

Even, surprisingly, when it comes to companies and their digital presences. In a survey conducted by Ragan and NASDAQ OMX Corporate Solutions, just 13% of communicators said their organization was “an advanced, well-run machine,” while nearly two-thirds said they have more to learn and accomplish.

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