What is Jelly?

That’s the question that the tech world has been mulling over since March of this year, when Twitter co-founder Biz Stone announced that he was close to launching a new startup, called Jelly, which was being pitched a “native mobile” app.

Since then, we’ve seen the launch of a Jelly blog (on April 1 – we’re assuming this isn’t all a big joke), news on Jelly staff and investors (which includes former Twitter cohorts Jack Dorsey, Evan Williams, Kevin Thau and Jason Goldman) and even a Jelly logo.

Still, the question remains: what is Jelly, and what exactly will it do?

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