Thinking about jumping into Twitter? Or have you been a Tweep for some time now but yielding disappointing results?

In her recent ebook, Twitter 101: Everything you need to know about Twitter marketing, Lauren Dugan, co-founder and writer for and social media consultant, walks through a step-by-step process on how to harness the social media power of Twitter. Whether you’re new to the social web or a long-time Twitter user, Dugan’s smart advice is a must-read if you’re looking to maximize the benefits of the second-most-popular social information network.

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